1 Content
1 General information 3
2 Definitions 4
2.1 personal data 4
2.2 Person concerned 4
2.3 Processing 4
2.4 Restriction of processing 5
2.5 Profiling 5
2.6 Pseudonymization 5
2.7 Controller or person responsible for processing 5
2.8 Jointly responsible persons 5
2.9 Processor 6
2.10 Receiver 6
2.11 Third party 6
2.12 Consent 6
3 Contact person 6
4 Data protection information according to Art. 13 and Art. 14 EU GDPR 7
5 cookies 7
5.1 What are cookies? 7
5.2 Cookies and how they are used by HEADWAVE GMBH 7
5.3 Cookie variants at HEADWAVE GMBH 8
5.4 Manage cookies (opt-out) 8
5.5 Note on the opt-out cookie 9
6 Collection of general data and information 9
6.1 Registration on our website 9
6.2 Subscription to our newsletter 10
6.3 Newsletter tracking 11
6.4 Contact option via the website 11
6.5 Comment function in the blog on the website 12
6.6 Subscription to comments on the blog on the website 12
6.7 Routine deletion and blocking of personal data 12
7 Legal basis of processing 12
7.1 Legitimate interests in the processing pursued by the controller or a
Third parties are tracked 13
7.2 Duration for which the personal data are stored 13
7.3 Statutory or contractual provisions for the provision of personal data
Data; necessity for the conclusion of the contract; obligation of the data subject to provide the
to provide personal data; possible consequences of failure to provide 13
8 Existence of automated decision making 14
9 Rights of the data subject 14
9.1 Right to confirmation 14
9.2 Right to information 14
9.3 Right to rectification 15
9.4 Right to erasure (right to be forgotten) 15
9.5 Right to restrict processing 16
9.6 Right to data portability 16
9.7 Right of objection 17
9.8 Automated decisions in individual cases including profiling 18
9.9 Right to revoke consent under data protection law 18
10 Data protection during applications and the application process 18
11 Appendix: Sample texts for plug-ins 19
11.1 WorldPress Plugins 19
11.1.1 Privacy policy on the use and application of AddThis 19
11.1.2 Privacy Policy on the use and application of Jetpack for WordPress 20
11.1.3 Privacy policy on the use and application of Shariff 21
11.2 Analysis tools 21
11.2.1 Privacy Policy on the Use and Application of PIWIK 21
11.2.2 Privacy policy on the use and application of Google Analytics (with
Anonymization function) 23
11.2.3 Privacy policy on the use and application of Adobe Analytics (Omniture) /
Adobe Marketing Cloud 24
11.2.4 Data protection provisions on the use and application of econda 25
11.2.5 Data protection provisions on the use and application of etracker 26
11.2.6 Privacy policy on the use and application of Webtrekk 27
11.2.7 Data protection provisions regarding the use and application of the Scalable Central
Measurement procedure of INFOnline GmbH 28
11.3 Internet advertising 29
11.3.1 Data protection provisions on the use and application of Google AdWords 29
11.3.2 Privacy policy on the use and application of Google AdSense 30
11.3.3 Data protection provisions on the use and application of Google Remarketing 31
11.3.4 Privacy Policy on the Use and Application of Adcell 32
11.3.5 Data protection provisions on the use and application of adgoal 33
11.3.6 Data protection provisions on the use and application of ADITION 34
11.3.7 Privacy Policy on the Use and Application of AdJug 34
11.4 Online marketing 35
11.4.1 Data protection provisions on the use and application of affilinet 35
11.4.2 Privacy policy on the use and application of functions of the Amazon-
Partner program 36
11.4.3 Data protection provisions on the use and application of DoubleClick 36
11.4.4 Data protection provisions on the use and application of Zanox 37
11.4.5 Privacy policy on the use and application of Belboon 38
11.4.6 Data protection provisions on the use and application of TradeTracker 39
11.4.7 Privacy Policy on the Use and Application of YieldKit 39
11.4.8 Privacy policy on the use and application of Tradedoubler 40
11.4.9 Data protection provisions on the use and application of Oracle Eloqua / Oracle
Marketing Cloud 41
11.4.10 Privacy policy on the use and application of Amobee 42
11.5 Social media 42
11.5.1 Privacy policy on the use and application of Facebook 42
11.5.2 Privacy policy on the use and application of Google+ 43
11.5.3 Privacy policy on the use and application of Instagram 45
11.5.4 Privacy policy on the use and application of LinkedIn 45
11.5.5 34. privacy policy on the use and application of Myspace 46
11.5.6 Privacy policy on the use and application of Pinterest 47
11.5.7 Privacy policy on the use and application of SlideShare 48
11.5.8 Privacy policy on the use and application of Tumblr 49
11.5.9 Privacy policy on the use and application of Twitter 50
11.5.10 Data protection provisions on the use and application of Xing 51
11.5.11 Privacy policy on the use and application of YouTube 51
11.6 Payment options 52
11.6.1 Payment method: Privacy policy for Klarna as payment method 52
11.6.2 Payment method: Privacy policy for PayPal as payment method 53
11.6.3 Payment method: Privacy policy on Skrill as a payment method 54
11.6.4 Payment method: Privacy policy for Sofortüberweisung as payment method 55
11.6.5 Privacy policy on the use and application of Flattr 56
11.7 Other plugins 56
11.7.1 Data protection provisions regarding the use and application of functions of the
Verwertungsgesellschaft WORT (VG WORT) 56
11.7.2 Privacy policy on the use and application of Getty Images 57
11.7.3 Privacy Policy on the Use and Application of LiveZilla 58
11.7.4 Data protection provisions on the use and application of WiredMinds 59
11.7.5 Privacy policy on the use and application of Lotame 60
11.7.6 Privacy policy on the use and application of Bloglovin 61

2 General information
We are very pleased about your interest in our company. Data protection has a particularly
high priority for the management of HEADWAVE GMBH. A use of the
The HEADWAVE GMBH website can be accessed without the need to enter personal data.
data is possible. Insofar as a data subject wishes to use special services of our company via
our website, however, could involve processing of personal data.
of personal data become necessary. If the processing of personal data is
necessary and if there is no legal basis for such processing, we will obtain a
generally requires the consent of the data subject.
The processing of personal data, for example, the name, address, e-mail
address or telephone number of a data subject, is always carried out in accordance with the
Data Protection Regulation (DSGVO) and in accordance with the rules applicable to the HEADWAVE
GMBH apply country-specific data protection provisions. By means of this
privacy policy, our company would like to inform the public about the nature, scope and purpose
of the personal data we collect, use and process. Furthermore
data subjects are informed of the rights to which they are entitled by means of this privacy statement.
enlightened.
HEADWAVE GMBH, as the controller and operator of the
Internet pages has implemented numerous technical and organizational measures to ensure a
protection of personal data processed via this website is as complete as possible.
to ensure the security of the data. Nevertheless, Internet-based data transmissions can in principle
security gaps, so that absolute protection cannot be guaranteed. From
For this reason, every data subject is also free to use personal data in alternative ways.
ways, for example by telephone, to us.
3 Definitions
The data protection declaration of HEADWAVE GMBH is based on the terms used by the
European Parliament and the Council when adopting the General Data Protection Regulation.
(DS-GVO) have been used. Our privacy policy is intended for both the public and
also be easy to read and understand for our customers and business partners. To achieve this
To ensure the correctness of the information, we would like to explain the terminology used in advance.
We use the following terms, among others, in this Privacy Policy:
3.1 personal data
Personal data is any information that relates to an identified or
identifiable natural person (hereinafter "data subject"). As
identifiable is considered to be a natural person who directly or indirectly, especially
by means of assignment to an identifier such as a name, to an identification number, to
location data, to an online identifier (IP address), or to one or more
special characteristics that are an expression of the physical, physiological, genetic,
psychological, economic, cultural or social identity of this natural person.
can be identified.
3.2 Person concerned
Data subject means any identified or identifiable natural person whose
personal data are processed by the controller.
3.3 Processing
Processing is any operation performed with or without the aid of automated procedures
or any such series of operations involving personal data as the
Collecting, recording, organizing, arranging, storing, adapting, or
Modification, reading, interrogation, use, disclosure by
transmission, dissemination or any other form of making available, matching or
Linking, restricting, deleting or destroying.
3.4 Restriction of processing
Restriction of processing is the marking of stored personal data
with the aim of ensuring their future processing during the legal retention periods.
to restrict. This means that the data is still stored, but only for
certain processing operations, such as audits by financial authorities, used
can be.
3.5 Profiling
Profiling is any type of automated processing of personal data which consists in
that such personal data will be used in order to identify specific personal
assess aspects relating to a natural person, in particular in order to
Aspects relating to job performance, economic situation, health, personal
Preferences, interests, reliability, behavior, whereabouts or change of location of these
analyze or predict the behavior of natural persons.
3.6 Pseudonymization
Pseudonymization is the processing of personal data in a manner to
which the personal data cannot be used without obtaining additional information.
can no longer be attributed to a specific data subject, provided that these
additional information is kept separately and technical and
organizational measures to ensure that the personal data are not disclosed to third parties.
Data not assigned to an identified or identifiable natural person
be
3.7 Controller or person responsible for the processing
The controller or person responsible for the processing is the natural or
Legal person, authority, institution or other body acting alone or jointly with
others about the purposes and means of the processing of personal data
decides. Where the purposes and means of such processing are determined by Union law or the
law of the Member States, the person responsible or the person entitled may
that meet certain criteria for its designation under Union law or the law of the
Member States are provided for.
3.8 Jointly responsible persons
If several companies jointly process personal data and create a new data
Within the framework of joint tasks or joint projects, the purposes of and the
means of processing, these companies may be considered as a
"Jointly responsible parties" agree on common data protection rules and also
jointly implement the rights of those affected.
3.9 Processor
A processor is a natural or legal person, public authority, institution or
other body that processes personal data on behalf of the controller.
3.10 Receiver
Recipient is a natural person or legal entity, public authority, institution or other
entity to which personal data is disclosed, regardless of whether it is a
it is a third party or not. Authorities acting within the scope of a specific
Investigation mandate under Union or Member State law
may receive personal data, but are not considered recipients.
3.11 Third party
Third party is a natural or legal person, authority, institution or other body
in addition to the data subject, the controller, the processor and the
Persons under the direct responsibility of the person in charge or the
Processor are authorized to process the personal data.
3.12 Consent
Consent is any voluntary action taken by the data subject in a specific case.
informed manner and in an unambiguous manner in the form of a
declaration or any other unequivocal affirmative act by which the party concerned
person understands that he or she does not agree to the processing of the
personal data is in agreement.
4 Contact Data Protection
The companies of HEADWAVE GMBH process personal data as "jointly
Controller" in accordance with Article 26 of the GDPR and specify the purposes of and means for the
processing jointly. The persons grouped together as "jointly responsible
companies are attached as an appendix to this data protection information.
In an agreement, they have specified in a transparent form which of them will be responsible for which
obligation under this Regulation, in particular as regards the exercise of the rights of the
data subject, and who is subject to which information obligations pursuant to Articles 13 and 14
complies.
The contact and point of contact for the fulfillment of the rights of the data subjects is HEADWAVE
GMBH.
HEADWAVE GMBH
Willborn, Sophie
Marie-Elisabeth-von-Humboldt-Str. 35a
13057 Berlin, Germany
Tel.: +49 30 74777166
E-mail: datenschutz@headwave.de
Website: www.headwave.de
5 Data protection information according to Art. 13 and Art. 14 EU GDPR
As the responsible party, we have taken appropriate measures to provide the data subject with all the
Information pursuant to Articles 13 and 14 and all notifications pursuant to Articles 15 to 22
and Article 34, which relate to processing, in a precise, transparent, intelligible and
easily accessible form in clear and simple language.
You can either request this information directly from your contact person at our company
request or view it, at datenschutz@headwave.de or here at
download from our Internet site.
6 cookies
If you visit the HEADWAVE GMBH website and set your browser to enable the
acceptance of cookies, this means for us that you have accepted the service and
want to use offers from HEADWAVE GMBH.
6.1 What are cookies?
Cookies are small text files that are stored on your computer or other terminal device.
become when you visit a website. Cookies are then returned on each future visit
sent to the website from which they originated.
Cookies have the advantage that we can make it easier for you to use our website.
We can use the cookies to detect movements on the website and track the use of the
evaluate the website offering. In the long term, this leads to an improvement of the web offer and the
Usability of the website.
6.2 Cookies and how they are used by HEADWAVE GMBH
If you use the website of HEADWAVE GMBH, you agree to the use and the
Storage of cookies. Most browsers save cookies automatically.
Of course, you can also view the website without accepting the cookies.
HEADWAVE GMBH does not analyze any of your movements when you:

If another analysis tool is used, the following passage must be adapted!
We recommend Piwik!
To analyze the surfing behavior of the users HEADWAVE GMBH uses the analysis tool
Piwik. The processing of data is thus guaranteed to take place only on the HEADWAVE GMBH
own servers. The data is therefore not passed on to an external data processor.
We have no way of assigning this data to a specific person. A
This data is not merged with other data sources.
6.4 Manage cookies (opt-out)
If you do not want HEADWAVE GMBH to receive any information about your
stores and analyzes your surfing behavior, you can object to this at any time (opt-out).
If you do not agree to the placement of a cookie, an opt-out cookie will be placed in your browser.
discarded. This cookie does not contain any information and is only used to provide you with your
To be able to assign opposition.
You can decide here whether a unique web analytics cookie is stored in your browser
may be used to enable the operator of the website to collect and analyze various statistical
data to be possible.
If you wish to opt out, click the following link to download the Piwik-
Deactivation cookie in your browser.
0 Your visit to this website is currently tracked by Piwik web analytics. Click here,
so that your visit is no longer recorded.

6.5 Note on the opt-out cookie
If you delete your cookies, the opt-out cookie will also be deleted. The opt-out procedure
must then be performed again.
If you use different browsers or other end devices, then the opt-out procedure must be
for each individual browser and device with which you visit the HEADWAVE GMBH website.
are also carried out. We can not tell if it is the same person
or the same terminal device or browser.

7 Collection of general data and information
The website of HEADWAVE GMBH collects with each call of the website by a
data subject or an automated system a series of general data and
Information. This general data and information is stored in the log files of the server
stored. The following can be recorded: (1) browser types and versions used, (2) the browser used by the
operating system used by the accessing system, (3) the Internet page from which an
(4) the sub-websites, (4) the pages that are visited by the accessing system on our website (so-called referrers),
which are accessed via an accessing system on our Internet site, (5) the date
and the time of an access to the Internet site, (6) an Internet Protocol address (IP-
address), (7) the Internet service provider of the accessing system, and (8) other similar
Data and information that is used to avert danger in the event of attacks on our
information technology systems.
When using these general data and information, HEADWAVE GMBH does not pull any
conclusions about the data subject. Rather, this information is required in order to (1)
to deliver the contents of our website correctly, (2) the contents of our website and the
advertising for them, (3) to ensure the continued operability of our
information technology systems and the technology of our website, as well as to guarantee
(4) to provide law enforcement authorities, in the event of a cyberattack, with the information needed to prosecute
necessary information. This anonymously collected data and information
are therefore used by HEADWAVE GMBH on the one hand statistically and furthermore with the aim of
evaluated, to increase data protection and data security in our company, in order to
Ultimately, an optimal level of protection for the personal data we process.
ensure. The anonymous data of the server log files are stored separately from all data collected by a
personal data provided by the data subject is stored.
7.1 Registration on our website
The data subject shall have the possibility to obtain information on the website of the controller.
Responsible to register by providing personal data. Which
personal data are transferred to the controller in the process,
results from the respective input mask used for registration. The data entered by the
personal data entered by the data subject will be used exclusively for internal
Use collected from the controller and for its own purposes and
stored. The controller may authorize the transfer to one or more
arrange for a processor, such as a parcel delivery service provider, to deliver the
personal data is also used exclusively for an internal use that is necessary for the
controller is attributable to the data subject.
Furthermore, by registering on the website of the controller.
the IP address assigned by the Internet service provider (ISP) of the data subject, the date
and the time of registration are stored. The storage of this data takes place before the
Background that only in this way the misuse of our services can be prevented, and these data
make it possible, if necessary, to clarify crimes that have been committed. In this respect, the storage of these
Data necessary for the protection of the controller. A transfer
This data is not passed on to third parties unless there is a legal obligation to do so.
or the disclosure serves the purpose of criminal prosecution.
The registration of the data subject by voluntarily providing personal data serves to
the data controller to provide the data subject with content or services that are
which, by their nature, can only be offered to registered users.
Registered persons are free to use the information provided during the registration process.
personal data at any time or to remove it completely from the database of the company responsible for the
Processing Controller to be deleted.
The controller shall at any time, upon request, provide any data subject with.
Information about what personal data is stored about the data subject.
Furthermore, the controller shall rectify or erase personal data on
request or indication of the data subject, unless otherwise required by law.
storage obligations conflict with this. A person named in this data protection declaration
Data Protection Officer and the entire staff of the company responsible for the processing
The persons responsible are available as contact persons for the data subject in this context.
Disposition.
7.2 Subscription to our newsletter
On the website of HEADWAVE GMBH, users are given the opportunity to,
to subscribe to the newsletter of our company. What personal data is collected during the
order of the newsletter are transmitted to the data controller, results in
from the input mask used for this purpose.
HEADWAVE GMBH informs its customers and business partners at regular intervals about the following
by means of a newsletter about offers of the company. The newsletter of our
company can in principle only be received by the data subject if
(1) the data subject has a valid e-mail address and (2) the data subject has
registers for the newsletter mailing. To the data sent by a data subject for the first time for the
newsletter dispatch, an e-mail address is entered for legal reasons.
Confirmation email sent using the double opt-in method. This confirmation mail serves the
Verification that the owner of the e-mail address, as the data subject, has not requested receipt of the
Newsletter has authorized.
When you subscribe to the newsletter, we also store the information provided by your Internet service provider (ISP).
IP address of the computer used by the data subject at the time of logging in.
computer system as well as the date and time of registration. The collection of this data is
necessary to prevent the (possible) misuse of the e-mail address of a data subject.
to be able to reconstruct it at a later point in time and therefore serves as a legal safeguard.
of the controller.
The personal data collected in the context of a registration for the newsletter will be
used exclusively for sending our newsletter. Furthermore, subscribers to the
newsletter by e-mail, provided that this is necessary for the operation of the newsletter service or
registration is required in this regard, as is the case in the event of changes to the
Newsletter offer or in the event of a change in the technical circumstances could be the case.
The personal data collected as part of the newsletter service is not passed on to third parties.
data to third parties. The subscription to our newsletter can be cancelled by the data subject at any time.
be terminated. The consent to the storage of personal data, which the
data subject has given us for the newsletter mailing can be revoked at any time. To
For the purpose of revoking consent, a corresponding link can be found in each newsletter.
Furthermore, it is also possible to register directly at any time on the website of the company responsible for the
controller from receiving the newsletter or to notify the controller of this fact.
Controller by other means.
7.3 Newsletter tracking
The newsletters of HEADWAVE GMBH contain so-called tracking pixels. A tracking pixel is a
Thumbnail graphic that is embedded in such e-mails that are sent in HTML format,
to enable log file recording and log file analysis. This allows a
Statistical evaluation of the success or failure of online marketing campaigns
are carried out. By means of the embedded tracking pixel, the can recognize whether
and when an e-mail was opened by a data subject and which data is stored in the e-mail.
links were called up by the data subject.
Such personal data collected via the tracking pixels contained in the newsletters,
are stored and evaluated by the data controller in order to
newsletter distribution and to better tailor the content of future newsletters to the interests of our customers.
of the data subject. This personal data will not be disclosed to third
passed on. Data subjects are entitled at any time to request the relevant separate, via
the double opt-in procedure to revoke the declaration of consent given. After a
revocation, this personal data shall be processed by the controller
deleted. Unsubscribing from the receipt of the newsletter means that HEADWAVE GMBH
automatically as a revocation.
7.4 Contact possibility via the website
Due to legal regulations, the website of HEADWAVE GMBH contains the following data
information that enables a quick electronic contact to our company as well as a
communication with us, which also allows a general address of the
so-called electronic mail (e-mail address). If a data subject wishes to be contacted by e-
mail or via a contact form to contact the controller.
the personal data transmitted by the data subject shall be processed by the
automatically stored. Such data is transmitted voluntarily by a data subject to the data controller.
The personal data provided by the data controller shall be processed for the purposes of the
processing or the establishment of contact with the data subject. There is no
Disclosure of this personal data to third parties.
7.5 Comment function in the blog on the website
HEADWAVE GMBH offers users a blog on the Internet site of the company responsible for the
the controller, the possibility of making individual comments on individual data.
Leave blog posts. A blog is a website that is usually maintained on a
publicly viewable portal, in which one or more persons who are bloggers or web-
Being called a blogger, posting articles or writing down thoughts in so-called blogposts
can. The blogposts can usually be commented by third parties.
If a data subject leaves a comment on the website published on this website
blog, in addition to the comments left by the data subject, information will also be
at the time the comment is entered, as well as at the time the data subject chooses to enter the comment.
user name (pseudonym) is stored and published. Furthermore, the data collected by the Internet Service
provider (ISP) of the data subject is logged. This storage
of the IP address is carried out for security reasons and in the event that the data subject is identified by
a submitted comment violates the rights of third parties or posts illegal content. The
Storage of this personal data is therefore in the own interest of the person responsible for the
controller so that, in the event of an infringement, the controller may, if necessary, inform the
could exculpate. There is no disclosure of this collected personal data to
third parties, unless such disclosure is required by law or the
legal defense of the controller serves.
7.6 Subscription to comments on the blog on the Website
The comments made in the blog of HEADWAVE GMBH can generally be viewed by
third parties are subscribed to. In particular, there is the possibility that a commentator may share the information available to his/her
Comment following comments subscribed to a particular blog post.
Provided that a data subject chooses the option to subscribe to comments,
the controller will send an automatic confirmation email to be included in the
double opt-in procedure to verify that the owner of the specified e-mail address is really the owner of the e-mail address.
address has chosen this option. The option to subscribe to comments can be
be terminated at any time.
7.7 Routine deletion and blocking of personal data
The controller processes and stores personal data of the
data subject only for the period necessary to achieve the purpose of storage.
or insofar as this is required by the European Directive and Regulation Maker or another
Legislator in laws or regulations to which the controller is subject.
is subject to, has been provided.
If the purpose of storage is no longer applicable or if a period of grace granted by the European Directive and
The storage period shall expire after the expiry of the storage period prescribed by the legislator or another competent legislator,
the personal data is routinely processed in accordance with the statutory provisions.
blocked or deleted.
8 Legal basis of processing
Art. 6 I lit. a DS-GVO serves our company as the legal basis for processing operations,
Where we obtain consent for a specific processing purpose. If the
Processing of personal data for the performance of a contract to which the
data subject is necessary, as is the case, for example, with processing operations,
for the delivery of goods or the provision of other services or consideration.
are necessary, the processing is based on Art. 6 I lit. b DS-GVO. The same applies to such
Processing operations that are necessary for the implementation of pre-contractual measures, such as
in cases of inquiries about our products or services. If our company is subject to a
legal obligation by which a processing of personal data is
required, such as for the fulfillment of tax obligations, then the
processing is based on Art. 6 I lit. c DS-GVO. In rare cases, the processing of
personal data become necessary in order to protect the vital interests of the data subject.
person or another natural person. This would be the case, for example, if
a visitor would be injured in our company and thereupon his name, his age, his
Medical record data or other vital information to a physician, hospital
or other third parties would have to be passed on. Then the processing would be based on Art. 6 I lit. d
DS-GVO are based. Ultimately, processing operations could be based on Art. 6 I lit. f DS-GVO.
This legal basis covers processing operations that are not covered by any of the aforementioned
legal bases are covered if the processing is carried out for the purposes of safeguarding a legitimate interest
of our company or of a third party is necessary, provided that the interests, fundamental rights and
fundamental freedoms of the data subject. Such processing operations are us
in particular because they are specifically mentioned by the European legislator.
were. In this respect, he was of the opinion that a legitimate interest could be assumed.
if the data subject is a customer of the controller (recital 47, second sentence).
GDPR).
8.1 Legitimate interests in the processing pursued by the controller
or a third party are prosecuted
If the processing of personal data is based on Article 6 I lit. f DS-GVO, our
legitimate interest is the conduct of our business for the benefit of the welfare of all
of our employees and our shareholders.
8.2 Duration for which the personal data are stored
The criterion for the duration of the storage of personal data is the respective
statutory retention period. After expiry of the period, the corresponding data will be
routinely deleted if they are no longer required for the fulfillment or initiation of the contract.
are required.
8.3 Legal or contractual provisions for the provision of the
personal data; necessity for the conclusion of the contract;
Obligation of the data subject to provide the personal data
to provide; possible consequences of not providing
We would like to inform you that the provision of personal data is partly required by law.
is prescribed (e.g. tax regulations) or also results from contractual regulations (e.g.
information on the contractual partner) may arise. Sometimes a contract may be concluded
be necessary for a data subject to provide us with personal data that is
subsequently have to be processed by us. The data subject is for example
obliged to provide us with personal data if our company enters into an agreement with it.
concludes a contract. Failure to provide the personal data would have the consequence that the
contract with the data subject could not be concluded. Before providing
of personal data by the data subject, the data subject must contact our
Data Protection Officer. Our data protection officer clarifies the data subject
on a case-by-case basis whether the provision of the personal data is required by law or by the
is contractually required or necessary for the conclusion of the contract, whether an obligation is
to provide the personal data and what the consequences are of not providing the data.
of the personal data would have.
9 Existence of automated decision making
As a responsible company, we refrain from automatic
decision-making or profiling.
10 Rights of the data subject
10.1 Right to confirmation
Each data subject shall have the right to exercise the rights granted to him or her by the European
The data subject shall have the right to obtain confirmation from the data controller that the data
whether personal data concerning him or her are being processed. If a
data subject may exercise this right of confirmation, he or she may contact
at any time to our data protection officer or another employee of the company responsible for the
Processing responsible.
10.2 Right to information
Any person concerned by the processing of personal data has the right to obtain from the
European Directive and Regulation, the right to be informed at any time by the person responsible for the
controller free of charge about the personal data relating to him or her.
stored personal data and to receive a copy of this information. Furthermore
the European Directive and the Regulation, the legislator has provided the data subject with information about
on the following information:
_ the processing purposes
_ the categories of personal data that will be processed
_ the recipients or categories of recipients to whom the
personal data have been disclosed or will be disclosed,
especially in the case of recipients in third countries or international organizations
_ if possible, the planned duration for which the personal data will be stored.
or, if this is not possible, the criteria for the determination of such
Duration
_ the existence of a right to rectification or erasure of the data concerning them.
personal data or to restriction of processing by the
controller or a right to object to such processing.
_ the existence of a right of appeal to a supervisory authority
_ if the personal data have not been collected from the data subject.
will be: All available information about the origin of the data
_ the existence of automated decision-making, including profiling.
pursuant to Article 22 (1) and (4) of the GDPR and - at least in these cases - to
meaningful information about the logic involved and the implications and
the intended effects of such processing for the data subject.
Person
Furthermore, the data subject shall have the right to obtain information as to whether personal
data has been transferred to a third country or to an international organization. If
this is the case, the data subject shall also have the right to obtain information about the
obtain appropriate safeguards in connection with the transfer.
If a data subject wishes to exercise this right of access, he or she may contact
or another employee of the company responsible for data protection at any time.
the controller.
10.3 Right to rectification
Any person concerned by the processing of personal data has the right to obtain from the
The right granted by the European Directive and the Regulation to the immediate
rectification of inaccurate personal data concerning them. Furthermore
the data subject shall have the right, taking into account the purposes of the
processing, the completion of incomplete personal data - also
by means of a supplementary declaration.
If a data subject wishes to exercise this right of rectification, he or she may contact
or another employee of the company responsible for data protection at any time.
the controller.
10.4 Right to erasure (right to be forgotten)
Any person concerned by the processing of personal data has the right to obtain from the
European Directive and the European Regulation, the right to be informed by the
responsible person to request that the personal data concerning him or her be
deleted without undue delay, provided that one of the following reasons applies and insofar as the
processing is not required:
_ The personal data have been collected for such purposes or for other
way, for which they are no longer necessary.
_ The data subject revokes his or her consent on which the processing is based
according to Art. 6 (1) letter a DS-GVO or Art. 9 (2) letter a DS-GVO
and there is no other legal basis for the processing.
The data subject objects to the processing of his/her personal data pursuant to Art. 21 (1) DS-GVO.
processing, and there are no overriding legitimate grounds for the
processing, or the data subject submits a complaint pursuant to Article 21(2) of the GDPR.
object to the processing.
_ The personal data have been processed unlawfully.
_ The deletion of personal data is necessary for the fulfillment of a legal
Obligation under Union or Member State law
required to which the responsible person is subject.
_ The personal data was collected in relation to services offered by the
Information society collected pursuant to Art. 8 (1) DS-GVO.
If one of the aforementioned reasons applies and a data subject wishes to request the deletion
of personal data stored by HEADWAVE GMBH,
to do so, he or she may at any time contact our Data Protection Officer or
another employee of the controller. The
Data Protection Officer of the or another employee will arrange,
that the request for deletion will be complied with immediately.
If the personal data of HEADWAVE GMBH has been made public, the following applies
and is our company as a controller pursuant to Art. 17 (1) DS-GVO to the
deletion of the personal data, HEADWAVE GMBH shall take all necessary steps to
taking into account the available technology and the implementation costs
appropriate measures, also of a technical nature, to protect other parties responsible for data processing.
Responsible which process the published personal data about it.
that the data subject has been informed by these other persons responsible for the
data controller the deletion of all links to these
personal data or of copies or replications of such personal data.
data has requested, insofar as the processing is not necessary. The
HEADWAVE GMBH's data protection officer or another employee will be notified in writing.
shall do what is necessary in the individual case.
10.5 Right to restriction of processing
Any person concerned by the processing of personal data has the right to obtain from the
European Directive and the European Regulation, the right to be informed by the
controller to restrict the processing if one of the
the following conditions are met:
_ The accuracy of the personal data is confirmed by the data subject.
denied, and for a period that allows the person responsible for the
Verify the accuracy of the personal data.
_ The processing is unlawful, the data subject refuses the erasure of the
personal data and instead demands the restriction of the
Use of personal data.
_ The controller needs the personal data for the purposes of the
processing no longer, but the data subject needs it for the purpose of
assertion, exercise or defense of legal claims.
_ The data subject has objected to the processing pursuant to Art. 21 para. 1
DS-GVO and it is not yet clear whether the legitimate reasons of the
responsible outweigh those of the data subject.
If one of the above-mentioned conditions is met and a data subject requests the
Restriction of personal data stored by HEADWAVE GMBH
the data protection officer at any time. The data protection officer is responsible for the data protection.
or another employee of the controller. The
The data protection officer of HEADWAVE GMBH or another employee will inform the
Arrange restriction of processing.
10.6 Right to data portability
Any person concerned by the processing of personal data has the right to obtain from the
European Directive and Regulation, the right to object to the data that concern them.
personal data provided by the data subject to a data controller.
in a structured, standardized and machine-readable format, and to
receive. She also has the right to transmit this data to another person responsible without
Obstruction by the controller to whom the personal data was provided
if the processing is based on consent pursuant to Art. 6 (1) of the German Data Protection Act.
Letter a DS-GVO or Art. 9 para. 2 letter a DS-GVO or on a contract
pursuant to Art. 6 (1) letter b DS-GVO and the processing is carried out with the help of
automated procedures, unless the processing is necessary for the performance of a specific task.
is necessary for the performance of a task that is in the public interest or in the exercise of public authority.
The data will be processed by the person responsible for the data.
Furthermore, when exercising his or her right to data portability, the data subject shall have
pursuant to Article 20 (1) of the GDPR the right to obtain that the personal data be
be transmitted directly from one responsible party to another responsible party,
insofar as this is technically feasible and insofar as the rights and freedoms of the
of other persons are impaired.
In order to assert the right to data portability, the data subject may contact...
at any time to the data protection officer appointed by HEADWAVE GMBH, or
another employee.
10.7 Right of objection
Any person concerned by the processing of personal data has the right to obtain from the
European Directive and Regulation, the right to object to the processing of personal data on grounds of
their particular situation, to object at any time to the processing of personal data concerning them.
personal data collected on the basis of Art. 6(1)(e) or (f) DS-GVO.
is carried out. This also applies to an objection based on these provisions.
Profiling.
The HEADWAVE GMBH processes the personal data in the event of the
objection, unless we can demonstrate compelling reasons worthy of protection for the
processing in a way that is compatible with the interests, rights and freedoms of the data subject.
or the processing serves the purpose of asserting, exercising or defending our rights.
of legal claims.
Does HEADWAVE GMBH process personal data for the purpose of direct marketing?
the data subject shall have the right to object to the processing at any time.
processing of personal data for the purpose of such advertising.
This also applies to profiling, insofar as it is associated with such direct advertising.
If the data subject objects to the HEADWAVE GMBH to the processing of his/her personal data, the data subject shall inform the HEADWAVE GMBH.
for the purpose of direct marketing, HEADWAVE GMBH will disclose the personal data to the
no longer process data for these purposes.
In addition, the data subject shall have the right, for reasons arising from his or her particular
situation, object to the processing of personal data concerning him or her which is carried out by
HEADWAVE GMBH for scientific or historical research purposes, or for the purpose of
for statistical purposes pursuant to Art. 89 (1) DS-GVO,
unless such processing is necessary for the performance of a task carried out in the public interest
required for the task at hand.
In order to exercise the right to object, the data subject may directly contact the
HEADWAVE GMBH's data protection officer or another employee.
The data subject is also free to choose, in connection with the use of
Information Society services, notwithstanding Directive 2002/58/EC, their
to exercise the right of objection by means of automated procedures in which technical
Specifications to be used.
10.8 Automated decisions in individual cases including profiling
Any person concerned by the processing of personal data has the right to obtain from the
European Directive and Regulation, the right not to be subject to the exclusive rights of third parties.
based on automated processing - including profiling - of personal data.
to be subjected to a decision that has legal effect vis-à-vis it, or
significantly affects them in a similar manner, provided that the decision (1) does not apply to the
conclusion or performance of a contract between the data subject and the
responsible person is necessary, or (2) by virtue of Union legislation or
of the Member States to which the controller is subject, and that these
appropriate measures to safeguard the rights and freedoms of the persons concerned and their
of the data subject's legitimate interests, or (3) with the explicit consent of the data subject.
consent of the data subject is given.
If the decision (1) is for the conclusion or performance of a contract between the
data subject and the data controller or (2) it is carried out with
express consent of the data subject, the HEADWAVE GMBH
reasonable measures to protect the rights and freedoms as well as the legitimate interests of the
of the data subject, which includes at least the right to obtain the
intervention of a person on the part of the person responsible, on the presentation of the person's own
position and to challenge the decision.
If the data subject wishes to assert rights with regard to automated decisions
the person concerned may at any time contact our data protection officer or one of the
other employee of the controller.
10.9 Right to revoke consent under data protection law
Any person concerned by the processing of personal data has the right to obtain from the
European Directive and Regulation, the right to give consent to the processing of personal data.
processing of personal data at any time.
If the data subject wishes to exercise his or her right to withdraw consent,
may contact our data protection officer or another data protection officer at any time.
employee of the person responsible for the processing.
11 Data protection during applications and the application process
The controller collects and processes the personal data of
applicants for the purpose of processing the application procedure. The processing may also
be made by electronic means. This is particularly the case if an applicant is
corresponding application documents by electronic means, for example by e-mail
or via a web form on the website, to the person responsible for processing the data.
Controller transmitted. If the controller concludes a
employment contract with an applicant, the data transmitted will be used for the purpose of the
Settlement of the employment relationship in compliance with the statutory provisions
stored. If no employment contract is concluded by the controller with the
applicant is closed, the application documents shall be returned to the applicant two months after the announcement of the
automatically deleted, unless there are other justified reasons for deletion.
interests of the controller are opposed. Other legitimate
Interest in this sense is, for example, a duty of proof in proceedings under the
General Equal Treatment Act (AGG).
12 Appendix: Sample texts for plugins
12.1 WorldPress plugins
12.1.1 Privacy policy on the use and application of AddThis
The controller has installed on this website components of the
company AddThis integrated. AddThis is a so-called bookmarking provider. The service
enables a simplified bookmarking of internet pages via buttons. By hovering over
the AddThis component with the mouse or by clicking on it with the mouse, a list with
Bookmarking and sharing services displayed. AddThis is available on more than 15 million websites in the
deployment, and the buttons are expected to generate over 20 billion
Displayed once a year.
The operating company of AddThis is AddThis, Inc. 1595 Spring Hill Road, Suite 300,
Vienna, VA 22182, USA.
By each call of one of the individual pages of this Internet site, which is processed by the for the processing
responsible person and on which an AddThis component has been integrated, will be
the Internet browser on the information technology system of the data subject
automatically by the respective AddThis component to collect data from the website.
www.addthis.com. As part of this technical process, AddThis receives
knowledge about the visit and which specific individual page of this Internet site is accessed by the
information technology system used by the data subject. Furthermore receives
AddThis knowledge of the IP address assigned by the Internet service provider (ISP) of the
computer system used by the data subject, the browser type, the browser language, the pre
of our website, the date and time of your visit to our website, and the
Website. AddThis uses this data to create anonymized user profiles. The data collected on
data and information transmitted to AddThis in this way enable the company to
AddThis itself as well as the companies affiliated with AddThis or its partner-
Companies that target visitors to the controller's web pages with
personalized and interest-based advertising.
AddThis displays personalized and interest-based advertising on the basis of a
Company set cookies. This cookie analyzes the individual surfing behavior of the
computer system used by the data subject. The cookie stores the data collected by the
Computer system outgoing visits to Internet pages.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent AddThis from placing a cookie on the
information technology system of the data subject. In addition, AddThis can
already set cookies at any time via an Internet browser or other software programs.
be deleted.
The data subject also has the possibility to object to the processing of personal data
by AddThis permanently. To do this, the data subject must click the opt-out button
press the link http://www.addthis.com/privacy/opt-out, which sets an opt-out cookie.
The opt-out cookie set with the objection will be stored on the computer used by the data subject.
used information technology system. If the cookies are stored on the system of the
deleted after an objection, the data subject must click on the link again.
and set a new opt-out cookie.
With the setting of the opt-out cookie, however, there is the possibility that the Internet pages of the
controller can no longer be fully used by the data subject.
are.
The applicable privacy policy of AddThis can be found at
http://www.addthis.com/privacy/privacy-policy can be accessed.
12.1.2 Privacy Policy on the use and application of Jetpack for
WordPress
The controller has integrated Jetpack on this website. Jetpack is
a WordPress plug-in that allows the operator of a website built on WordPress,
offers additional functions. Jetpack allows the website operator to, among other things
Overview of visitors to the site. By displaying related posts and
publications or the possibility to share content on the site is furthermore the increase of the
Visitor numbers possible. In addition, security features are integrated into Jetpack, so that a
Jetpack-using website is better protected against brute force attacks. Jetpack optimized
and also speeds up the loading of images integrated on the website.
The operating company of the Jetpack plug-in for WordPress is Automattic Inc., 132 Hawthorne
Street, San Francisco, CA 94107, USA. The operating company uses the tracking technology of the
Quantcast Inc, 201 Third Street, San Francisco, CA 94103, USA.
Jetpack sets a cookie on the information technology system of the data subject. What
Cookies are, has already been explained above. By each call of one of the individual pages of this
Internet site operated by the controller and on which
a Jetpack component has been integrated, the Internet browser on the
information technology system of the data subject automatically by the respective
Jetpack component to transmit data to Automattic for analysis purposes. In the
As part of this technical process, Automattic obtains knowledge of data that is subsequently used for the
Creation of an overview of the Internet page visits. The data obtained in this way
are used to analyze the behavior of the data subject who accesses the website of the party responsible for the
controller has accessed and are accessed with the aim of using the Internet site.
optimize, evaluated. The data collected via the Jetpack component will not be used without
a prior obtaining of a separate explicit consent of the data subject
used to identify the data subject. The data is also made available to Quantcast for
Knowledge. Quantcast uses the data for the same purposes as Automattic.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Automattic/Quantcast from placing a cookie on
the information technology system of the data subject. In addition, from
Automattic already set cookies at any time via the Internet browser or other
Software programs are deleted.
Furthermore, the data subject has the possibility to refuse the collection of personal data stored by the Jetpack-.
data generated by the cookie and related to the use of this website and the processing of personal data.
of this data by Automattic/Quantcast and to prevent such. For this
the data subject must click the opt-out button under the link https://www.quantcast.com/opt-
out/ press, which sets an opt-out cookie. The opt-out cookie set with the objection
is stored on the information technology system used by the data subject.
If the cookies on the system of the data subject are deleted after an objection,
the data subject must call up the link again and set a new opt-out cookie.
With the setting of the opt-out cookie, however, there is the possibility that the Internet pages of the
controller can no longer be fully used by the data subject.
are.
Automattic's applicable privacy policy is available at https://automattic.com/privacy/
available for download. The applicable privacy policy of Quantcast is available at
https://www.quantcast.com/privacy/ available.
12.1.3 Privacy policy on the use and application of Shariff
The controller has implemented on this website the component Shariff
integrated. The Shariff component provides social media buttons that are
are privacy-compliant. Shariff was developed for the German computer magazine c't and
is published via GitHub, Inc.
Developer of the component is GitHub, Inc. 88 Colin P. Kelly Junior Street, San Francisco, CA
94107, USA.
Typically, the button solutions provided by the social networks transmit
personal data to the respective social network already when a user submits a
website in which a social media button has been integrated. Through the use of the
Shariff component, personal data is only then transmitted to social networks,
if the visitor to a website actively presses one of the social media buttons. Further
Information about the Shariff component is provided by the computer magazine c't under
http://www.heise.de/newsticker/meldung/Datenschutz-und-Social-Media-Der-c-t-Shariff-ist-im-
Deployment-2470103.html. The use of the Shariff component has the purpose of
protect the personal data of visitors to our website and at the same time enable us to
enable a button solution for social networks to be integrated on this website.
Further information and the applicable privacy policy of GitHub can be found at
https://help.github.com/articles/github-privacy-policy/ can be accessed.
12.2 Analysis tools
12.2.1 Privacy Policy on the Use and Application of PIWIK
The controller has installed on this website the component PIWIK
integrated. PIWIK is an open source software tool for web analysis. Web analysis is the
Collection, collation and evaluation of data on the behavior of visitors to
Internet pages. A web analysis tool collects, among other things, data about which
Internet page a data subject has come to an Internet page (so-called referrer), on which
which subpages of the website are accessed or how often and for how long a visit to a
subpage was viewed. A web analysis is predominantly used to optimize a
Internet site and used for cost-benefit analysis of Internet advertising.
The software is operated on the server of the controller, which is
data protection sensitive log files are stored exclusively on this server.
The purpose of the PIWIK component is to analyze the flow of visitors to our website.
The controller uses the data and information obtained under
among other things, to evaluate the use of this website in order to compile online reports that
activities on our Internet pages.
PIWIK sets a cookie on the information technology system of the data subject. What
Cookies are, has already been explained above. With the setting of the cookie, we are provided with an analysis of the
use of our website. By each call of one of the individual pages of this
Internet site, the Internet browser on the information technology system of the data subject will be
The PIWIK component automatically triggers the data collection of the data subject for the purpose of online data collection.
analysis to our server. Within the framework of this technical procedure we receive
knowledge of personal data, such as the IP address of the data subject, which is provided to us under
is used, among other things, to track the origin of visitors and clicks.
By means of the cookie, personal information, for example, the access time, the
Location from which an access originated and the frequency of visits to our website
stored. Each time you visit our website, this personal data,
including the IP address of the Internet connection used by the data subject, to
transferred to our server. This personal data is stored by us. We
do not disclose this personal data to third parties.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent PIWIK from placing a cookie on the
information technology system of the data subject. In addition, a PIWIK
already set cookie at any time via an Internet browser or other software programs.
be deleted.
Furthermore, the data subject has the possibility of objecting to the collection of the data processed by the PIWIK
data generated in relation to the use of this website and to object to such use.
to prevent. For this purpose, the data subject must place an opt-out cookie under the link
http://piwik.org/docs/privacy/. If the information technology system of the data subject
person is deleted, formatted or reinstalled at a later point in time, the person concerned must
person again set an opt-out cookie at http://piwik.org/docs/privacy/.
With the setting of the opt-out cookie, however, there is the possibility that the Internet pages of the
controller can no longer be fully used by the data subject.
are.
Further information and the applicable privacy policy of PIWIK can be found at
http://piwik.org/docs/privacy/ can be accessed.
12.2.2 Privacy policy on the use and application of Google Analytics (with
anonymization function)
The controller has installed on this website the component Google
Analytics (with anonymization function) integrated. Google Analytics is a web analysis service.
Web analysis is the collection, compilation and evaluation of data about the behavior of
Visitors to Internet pages. A web analysis service collects, among other things, data about who
from which internet page a data subject has accessed a website (so-called
referrer), which subpages of the website are accessed or how often and for which
The length of time a sub-page was viewed. A web analysis is predominantly used for
optimization of a website and for cost-benefit analysis of Internet advertising.
The operating company of the Google Analytics component is Google Inc, 1600 Amphitheatre
Pkwy, Mountain View, CA 94043-1351, USA.
The controller uses for web analysis via Google Analytics
the addition "_gat._anonymizeIp". By means of this addition the IP address of the
Internet connection of the data subject is shortened and anonymized by Google, if the access is
to our Internet pages from a Member State of the European Union or from another
State party to the Agreement on the European Economic Area.
The purpose of the Google Analytics component is to analyze the flow of visitors to our
Website. Among other things, Google uses the data and information obtained to
to evaluate the use of our website in order to generate online reports for us that show the activities on our website.
our Internet pages, and to provide further information in connection with the use of our Internet pages.
Website to provide services related to the Website.
Google Analytics sets a cookie on the information technology system of the data subject.
Person. What cookies are has already been explained above. With the setting of the cookie, Google will
analysis of the use of our website. By each call of one of the individual pages
of this Internet site, which is operated by the controller and on which
which a Google Analytics component has been integrated, the Internet browser on the
information technology system of the data subject automatically by the respective
Google Analytics component causes data to be sent to Google for the purpose of online analysis.
transmit. Within the framework of this technical procedure, Google obtains knowledge about
personal data, such as the IP address of the data subject, which Google, inter alia.
serve to track the origin of visitors and clicks, and subsequently
To enable commission settlements.
By means of the cookie, personal information, for example, the access time, the
Location from which an access originated and the frequency of visits to our website by
the person concerned, is stored. Each time you visit our website, these
personal data, including the IP address of the computer used by the data subject.
Internet connection, to Google in the United States of America. This
personal data will be processed by Google in the United States of America.
stored. Google discloses this personal data collected via the technical procedure
to third parties under certain circumstances.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Google from placing a cookie on the
information technology system of the data subject. In addition, a Google
Analytics already set cookie at any time via the Internet browser or other
Software programs are deleted.
Furthermore, the data subject has the option of objecting to the collection of data by Google
Analytics, related to the use of this website, as well as the processing of personal data.
of this data by Google and to prevent such. For this purpose the
data subject a browser add-on under the link https://tools.google.com/dlpage/gaoptout
download and install. This browser add-on tells Google Analytics about JavaScript,
that no data and information about the visits of Internet pages to Google Analytics
may be transmitted. The installation of the browser add-on is considered by Google as an objection
evaluated. If the information technology system of the data subject is later used for a
If the data is deleted, formatted or reinstalled at a later point in time, the data subject must carry out another
Install the browser add-on to disable Google Analytics. Provided that the
browser add-on by the data subject or another person within his or her control.
is uninstalled or deactivated, there is the possibility of reinstalling or
the reactivation of the browser add-on.
Further information and the applicable privacy policy of Google can be found at
https://www.google.de/intl/de/policies/privacy/ and at
http://www.google.com/analytics/terms/de.html can be accessed. Google Analytics is used under
this link https://www.google.com/intl/de_de/analytics/ explained in more detail.
12.2.3 Privacy policy on the use and application of Adobe Analytics
(Omniture) / Adobe Marketing Cloud
The controller has installed on this website components of the
company Adobe integrated. Adobe Analytics (Omniture) or the Adobe Marketing Cloud
(hereinafter referred to as "Omniture") is a tool that enables more efficient online marketing and
enables web analytics. Omniture is a part of Adobe Marketing Cloud. The Adobe
Marketing Cloud enables real-time analysis of visitor traffic to websites. The
Real-time analytics include project reports and allow ad-hoc analysis of the
Website visitors. Customer interactions are presented in such a way that the person responsible for the processing
responsible a better overview of the online activities of the users of this website.
by displaying the data in simple and interactive dashboards and by integrating the data in
Reports can be converted. This enables the controller to,
to receive information in real time and thus identify problems that arise more quickly.
The operator of these services is Adobe Systems Software Ireland Limited, 4-6
Riverwalk, Citywest Business Campus, Dublin 24, Republic of Ireland.
Omniture sets a cookie on the information technology system of the data subject.
(Cookies have already been explained in advance; corresponding information can be found above). The
controller ensures through a server setting that the data sent to the
Adobe data center anonymized tracking data records before geolocation
be made. Anonymization is implemented by replacing the last part of the IP address.
The controller has made settings on the server side due to
of which the IP address of the data subject before a respective processing for the
geolocation and the reach measurement are anonymized independently of each other.
Adobe, on behalf of the controller, will process the data collected via our website.
use the data and information obtained to monitor the user behavior of the data subject.
evaluate the data. Furthermore, Adobe will use the data to generate reports on our behalf about the
user activities and to provide other services for our company,
that are related to the use of our website. The IP address of the
data subject is not combined with other personal data by Adobe.
merged.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Omniture from placing a cookie on the
information technology system of the data subject. In addition, the data collected by Omniture
already set cookies at any time via an Internet browser or other software programs.
be deleted.
Furthermore, the data subject has the possibility to object to the collection of the data processed by the Adobe-
data generated by the cookie and related to the use of this website and the processing of personal data.
of this data by Adobe and to prevent such. For this purpose the
data subject the unsubscribe button under the link http://www.adobe.com/de/privacy/opt-
out.html press, which sets an opt-out cookie. The opt-out cookie set with the objection
cookie is stored on the information technology system used by the data subject.
filed. If the cookies are stored on the system of the data subject after an objection
deleted, the data subject must revisit the link and select a new opt-out cookie
put
With the setting of the opt-out cookie, however, there is the possibility that the Internet pages of the
controller can no longer be fully used by the data subject.
are.
The applicable Adobe privacy policy can be found at
http://www.adobe.com/de/privacy.html can be accessed.
12.2.4 Data protection provisions on the use and application of econda
The controller has installed on this website components of the
company econda integrated. Econda is a web analysis service. Web analysis is the
Collection, collation and evaluation of data on the behavior of visitors to
Internet pages. A web analysis service collects, among other things, data about which
Internet page a data subject has come to an Internet page (so-called referrer), on which
which subpages of the website are accessed or how often and for how long a visit to a
subpage was viewed. A web analysis is predominantly used to optimize a
Internet site and used for cost-benefit analysis of Internet advertising.
The operating company of econda is econda GmbH, Eisenlohrstr. 43, 76135 Karlsruhe, Germany,
Germany.
Econda sets a cookie on the information technology system of the data subject. What
Cookies are, has already been explained above. By each call of one of the individual pages of this
Internet site operated by the controller and on which
an econda component has been integrated, the Internet browser on the
information technology system of the data subject automatically by the respective
econda component to transfer data to econda for marketing and optimization purposes.
transmit the data. Within the scope of this technical procedure, econda obtains knowledge of data contained in
subsequently used to create pseudonymous usage profiles. The data thus
The usage profiles obtained are used to analyze the behavior of the data subject, which are based on
accessed the website of the controller and will be associated with the
The data is evaluated for the purpose of improving and optimizing the website. The data collected via the econda
component will not be disclosed to third parties without first obtaining a separate and
used with the express consent of the data subject to identify the data subject.
identify. This data is not combined with personal data or with other data that is
contain the same pseudonym are merged.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent econda from placing a cookie on the
information technology system of the data subject. In addition, econda may
already set cookies at any time via an Internet browser or other software programs.
be deleted.
Furthermore, the data subject has the possibility of objecting to the collection of data processed by the econda-.
data generated by the cookie and related to the use of this website and the processing of personal data.
of this data by econda and to prevent such. For this purpose, the
data subject clicks the send button under the link
Press http://www.econda.de/econda/unternehmen/datenschutz/widerspruchscookie/, which displays the opt-
Out cookie is set. The opt-out cookie set with the objection is stored on the computer used by the
information technology system used by the data subject. If the cookies are
deleted on the system of the data subject following an objection, the data subject must
person to access the link again and set a new opt-out cookie.
With the setting of the opt-out cookie, however, there is the possibility that the Internet pages of the
controller can no longer be fully used by the data subject.
are.
The applicable data protection provisions of econda can be found at
http://www.econda.de/econda/unternehmen/datenschutz/datenschutzerklaerung/ can be accessed.
12.2.5 Data protection provisions on the use and application of etracker
The controller has installed on this website components of the
Company etracker integrated. Etracker is a web analysis service. Web analysis is the
Collection, collation and analysis of data on the behavior of visitors to
Internet pages. A web analysis service collects, among other things, data about which
Internet page a data subject has come to an Internet page (so-called referrer), on which
which subpages of the website are accessed or how often and for how long a visit to a
subpage was viewed. A web analysis is predominantly used to optimize a
Internet site and used for cost-benefit analysis of Internet advertising.
The operating company of etracker is etracker GmbH, Erste Brunnenstraße 1, 20459 Hamburg,
Germany.
Etracker sets a cookie on the information technology system of the data subject. What
Cookies are, has already been explained above. By each call of one of the individual pages of this
Internet site operated by the controller and on which
an etracker component has been integrated, the Internet browser on the
information technology system of the data subject automatically by the respective
etracker component to send data to etracker for marketing and optimization purposes.
transmit. Within the scope of this technical procedure, etracker obtains knowledge of data contained in
subsequently used to create pseudonymous usage profiles. The data thus
The usage profiles obtained are used to analyze the behavior of the data subject, which are based on
accessed the website of the controller and will be associated with the
The data is evaluated for the purpose of improving and optimizing the website. The data collected via the etracker
component will not be disclosed to third parties without first obtaining a separate and
used with the express consent of the data subject to identify the data subject.
identify. This data is not combined with personal data or with other data that is
contain the same pseudonym are merged.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent etracker from placing a cookie on the
information technology system of the data subject. In addition, etracker can
already set cookies at any time via the Internet browser or other software programs.
be deleted.
Furthermore, the data subject has the option of objecting to the collection of the data collected by the etracker.
data generated by the cookie and related to the use of this website and the processing of personal data.
of this data by etracker and to prevent such. For this purpose the
data subject the cookie-set button under the link
Press http://www.etracker.de/privacy?et=V23Jbb which sets an opt-out cookie. The cookie associated with the
The opt-out cookie set will be stored on the computer used by the data subject.
information technology system. If the cookies are stored on the system of the
person deleted after an objection, the data subject must call up the link again and
set a new opt-out cookie.
With the setting of the opt-out cookie, however, there is the possibility that the Internet pages of the
controller can no longer be fully used by the data subject.
are.
The applicable privacy policy of etracker can be found at
https://www.etracker.com/de/datenschutz.html can be accessed.
12.2.6 Privacy policy on the use and application of Webtrekk
The controller has installed components of Webtrekk on this website.
integrated. Webtrekk is a combination of analysis and marketing solution in one system.
Webtrekk enables the site operator to collect data about the use of the
website as well as an individualization of marketing activities.
The operating company of Webtrekk is Webtrekk GmbH, Robert-Koch-Platz 4, 10115 Berlin,
Germany.
By each call of one of the individual pages of this Internet site, which is processed by the for the processing
Webtrekk collects data for marketing and marketing-related purposes.
optimization purposes and stores them. By means of the data obtained
pseudonymized user profiles are created. The pseudonymized user profiles are used for the purpose of
used for the analysis of visitor behavior and enable an improvement of our
Internet offer. The data collected via the Webtrekk component will not be used without
prior obtaining of a separate and explicit consent of the data subject
used to identify the data subject. This data is not linked to
personal data or with other data containing the same pseudonym,
merged.
Webtrekk sets a cookie on the information technology system of the data subject.
What cookies are has already been explained above. Webtrekk is used on behalf of the company responsible for processing
responsible use the data and information obtained through our website for this purpose,
evaluate the user behavior of the data subject who has visited our website.
Furthermore, Webtrekk will use the data to generate reports on user activity on our behalf.
as well as to provide other services for our company that are required in the
are connected with the use of our website. The IP address of the affected
person is not merged by Webtrekk with other personal data.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Webtrekk from placing a cookie on the
information technology system of the data subject. In addition, Webtrekk can
already set cookies at any time via an Internet browser or other software programs.
be deleted.
Furthermore, the data subject has the option of consenting to the collection of data processed by the Webtrekk-
data generated by the cookie and related to the use of this website and the processing of personal data.
of this data by Webtrekk and to prevent such. For this purpose the
data subject clicks on a link on https://www.webtrekk.com/de/legal/opt-out-webtrekk/,
which sets an opt-out cookie. The opt-out cookie set with the objection is stored on
stored on the information technology system used by the data subject. If
the cookies on the system of the data subject deleted after an objection, the
data subject to call up the link again and set a new opt-out cookie.
With the setting of the opt-out cookie, however, there is the possibility that the Internet pages of the
controller can no longer be fully used by the data subject.
are.
The applicable privacy policy of Webtrekk can be found at
https://www.webtrekk.com/de/warum-webtrekk/datenschutz/ can be accessed.
12.2.7 Privacy Policy on the Use and Application of the Scalable
Central measurement procedure of INFOnline GmbH
The controller has placed a tracking pixel on this website for the purpose of
Reach measurement integrated. A tracking pixel is a miniature graphic that is integrated into internet pages.
is embedded to enable log file recording and log file analysis in order to
subsequently perform a statistical evaluation. The integrated tracking pixels serve the
Scalable Central Measuring Method (SZM) from INFOnline GmbH.
The Scalable Central Measurement System is operated by INFOnline GmbH, Forum Bonn Nord,
Brühler Str. 9, 53119 Bonn, Germany.
The Scalable Central Measurement Procedure is used to determine statistical key figures, i.e. the
Reach measurement. The embedded tracking pixel is used to track whether, when and by which
how many users (including the data subject) have opened our website and
which contents were retrieved.
The data obtained by means of the Scalable Central Measurement Procedure are collected anonymously.
To record the access figures, for the purpose of recognizing the users of a
website either a so-called session cookie is set, i.e. a signature is created, which is
is composed of various automatically transmitted information or alternative
methods used. The IP address of the Internet connection used by the data subject
is only collected and processed in anonymized form. The data subject will not be identified
Time identified.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent INFOnline from placing a cookie on the
information technology system of the data subject. In addition, INFOnline can
already set cookies at any time via an Internet browser or other software programs.
be deleted.
Furthermore, the data subject has the option of objecting to the collection of the data collected by the INFOnline
data generated in relation to the use of this website and the processing of such data.
data by INFOnline and to prevent such. For this purpose the
data subject to press the opt-out button under the link http://optout.ioam.de, which will display a
Opt-Out-Cookie sets. The opt-out cookie set with the objection is stored on the computer used by the
information technology system used by the data subject. If the cookies are
deleted on the system of the data subject following an objection, the data subject must
person to access the link again and set a new opt-out cookie.
The setting of the opt-out cookie is accompanied by the possibility that the web pages of the company responsible for
controller are no longer fully usable. The applicable
INFOnline's privacy policy can be found at https://www.infonline.de/datenschutz/
can be retrieved.
12.3 Internet advertising
12.3.1 Data protection provisions on the use and application of Google AdWords
The controller has integrated Google AdWords on this website.
Google AdWords is an Internet advertising service that allows advertisers to both
ads in Google's search engine results as well as in the Google advertising network.
switch. Google AdWords allows an advertiser to specify in advance certain keywords
to specify the means by which an ad will be displayed in Google's search engine results.
is displayed exclusively when the user enters a search term with the search engine.
retrieves keyword-relevant search results. In the Google advertising network, the ads
by means of an automatic algorithm and in compliance with the previously defined
Keywords distributed on web pages relevant to the topic.
The operating company of the Google AdWords services is Google Inc., 1600 Amphitheatre
Pkwy, Mountain View, CA 94043-1351, USA.
The purpose of Google AdWords is to advertise our website by inserting
of interest-relevant advertising on the websites of third-party companies and in the
Search engine results of the Google search engine and an insertion of third-party advertising
on our website.
If a data subject arrives at our website via a Google ad, the data will be stored on the
information technology system of the data subject by Google.
Conversion cookie is stored. What cookies are has already been explained above. A conversion
cookie loses its validity after thirty days and is not used to identify the
person concerned. Via the conversion cookie, if the cookie has not yet expired
is used to track whether certain subpages, such as the shopping cart, are used by an online
Store system, were called up on our website. Through the conversion cookie can
Both we and Google will be able to track whether a data subject who has clicked through an AdWords
ad has reached our website, has generated a turnover, i.e. has made a purchase of goods
completed or canceled.
The data and information collected through the use of the conversion cookie are used by
Google used to compile visit statistics for our website. This
Visit statistics are used by us in turn to determine the total number of users.
determine which were referred to us via AdWords ads, i.e. in order to determine the success or
failure of the AdWords ad in question and to make our AdWords ads suitable for
optimize the future. Neither our company nor other advertisers of Google-
AdWords receive information from Google, by means of which the data subject is identified
could become.
By means of the conversion cookie, personal information, such as that provided by
Internet pages visited by the data subject. With each visit to our
Internet pages, personal data, including the IP address of the user who is being accessed by the
Internet connection used by the data subject to Google in the United States of
America. This personal data will be processed by Google in the United
States of America. Google discloses these data collected via the technical process
personal data to third parties under certain circumstances.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Google from placing a conversion cookie on
the information technology system of the data subject. In addition, a Google
AdWords already set cookie at any time via the Internet browser or other
Software programs are deleted.
Furthermore, the data subject has the possibility to opt out of interest-based advertising through
Google to object. To do this, the data subject must request consent from each of the
Internet browser, call up the link www.google.de/settings/ads and there select the desired
Make settings.
Further information and the applicable privacy policy of Google can be found at
https://www.google.de/intl/de/policies/privacy/ can be accessed.
12.3.2 Privacy policy on the use and application of Google AdSense
The controller has integrated Google AdSense on this website.
Google AdSense is an online service, through which a mediation of advertising on third party sites
is made possible. Google AdSense is based on an algorithm, which identifies the advertisements
selects displayed advertisements to match the content of the respective third-party site. Google
AdSense allows interest-based targeting of the Internet user, which is carried out by means of
generation of individual user profiles is implemented.
The operating company of the Google AdSense component is Alphabet Inc., 1600 Amphitheatre
Pkwy, Mountain View, CA 94043-1351, USA.
The purpose of the Google AdSense component is the integration of advertisements on our
Internet site. Google-AdSense sets a cookie on the information technology system of the
person concerned. What cookies are has already been explained above. With the setting of the cookie
Alphabet Inc. is enabled to analyze the use of our website. Through each
Calling up one of the individual pages of this Internet site, which is made possible by the for the processing
responsible and on which a Google AdSense component is integrated.
the Internet browser on the information technology system of the data subject.
Google AdSense component automatically triggers the person to enter data on the
For the purposes of online advertising and commission accounting to Alphabet Inc.
transmit. Within the framework of this technical procedure, Alphabet Inc. obtains knowledge about
personal data, such as the IP address of the data subject, to Alphabet Inc. under
among other things, to track the origin of visitors and clicks, and subsequently
To enable commission settlements.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Alphabet Inc. from placing a cookie on the
information technology system of the data subject. In addition, a browser set up by the
Alphabet Inc. already set cookie at any time via the Internet browser or other
Software programs are deleted.
Google AdSense also uses so-called tracking pixels. A tracking pixel is a miniature graphic which
embedded in web pages to enable log file recording and log file analysis.
allow, whereby a statistical evaluation can be carried out. On the basis of the
Alphabet Inc. can recognize whether and when a website is accessed by a user.
data subject was opened and which links were clicked by the data subject.
were. Among other things, tracking pixels are used to evaluate the flow of visitors to a website.
Through Google AdSense, personal data and information, which includes the IP address of the user, are collected.
address and is necessary for the collection and billing of the advertisements displayed,
transferred to Alphabet Inc. in the United States of America. These personal
Data is stored and processed in the United States of America. The Alphabet
Inc. discloses this personal data collected via the technical process at
circumstances to third parties.
Google-AdSense is more detailed at this link https://www.google.de/intl/de/adsense/start/
explained.
12.3.3 Data protection provisions on the use and application of Google Remarketing
The controller has used on this website services of Google
Remarketing integrated. Google Remarketing is a function of Google AdWords, which allows a
The new system allows companies to display advertisements to Internet users who have previously signed up.
have stayed on the company's website. The integration of Google Remarketing
This allows a company to create user-related advertisements and to offer them to the
Internet users to consequently display interest-relevant advertisements.
The operating company of the Google Remarketing services is Google Inc, 1600 Amphitheatre
Pkwy, Mountain View, CA 94043-1351, USA.
The purpose of Google Remarketing is the display of interest-relevant advertising. Google
Remarketing allows us to display advertisements through the Google advertising network or to
on other Internet pages, which are tailored to the individual needs and
interests of Internet users are aligned.
Google Remarketing sets a cookie on the information technology system of the data subject.
Person. What cookies are has already been explained above. With the setting of the cookie Google
enables the recognition of the visitor of our website, if this visitor subsequently
Internet pages that are also members of the Google advertising network. With each call
of a website on which the Google Remarketing service has been integrated, identifies
the Internet browser of the data subject automatically registers with Google. Within the scope of this
technical procedure, Google obtains knowledge of personal data, such as the IP address
or the surfing behavior of the user, which Google uses, among other things, to insert
used for interest-relevant advertising.
By means of the cookie, personal information, for example the data collected by the
Internet pages visited by the person concerned. With each visit to our Internet pages
personal data, including the IP address of the computer used by the data subject.
Internet connection used by the person, to Google in the United States of America.
transferred. This personal data is transferred by Google in the United States from
America is stored. Google discloses these data collected via the technical process
personal data to third parties under certain circumstances.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Google from placing a cookie on the
information technology system of the data subject. In addition, a Google
Analytics already set cookie at any time via the Internet browser or other
Software programs are deleted.
Furthermore, the data subject has the possibility to opt out of interest-based advertising through
Google to object. To do this, the data subject must request consent from each of the
Internet browser, call up the link www.google.de/settings/ads and there select the desired
Make settings.
Further information and the applicable privacy policy of Google can be found at
https://www.google.de/intl/de/policies/privacy/ can be accessed.
12.3.4 Privacy policy on the use and application of Adcell
The controller has installed components of Adcell on this website.
integrated. Adcell is a German affiliate network that offers affiliate marketing.
Affiliate marketing is an Internet-based form of distribution that enables commercial operators of
Internet sites, the so-called merchants or advertisers, enable advertising, usually via
click or sale commissions, on third-party websites, i.e. on the websites of sales partners who have
also called affiliates or publishers. The merchant provides the affiliate with the
Network an advertising medium, i.e. an advertising banner or other suitable means of
Internet advertising, which is subsequently used by an affiliate on its own Internet pages.
or via other channels, such as keyword advertising or e-mail.
Marketing, are advertised.
The operating company of Adcell is Firstlead GmbH, Rosenfelder Str. 15-16, 10315 Berlin,
Germany.
Adcell sets a cookie on the information technology system of the data subject. What
cookies have already been explained above. The tracking cookie from Adcell does not store any
personal data. Only the identification number of the affiliate is stored,
i.e. of the partner referring the potential customer, as well as the order number of the
visitor to a website and the advertising medium clicked on. The purpose of storing these
Data is the processing of commission payments between a merchant and the affiliate,
which are processed via the affiliate network, i.e. Adcell.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Adcell from placing a cookie on the
information technology system of the data subject. In addition, Adcell can
already set cookies at any time via an Internet browser or other software programs.
be deleted.
Adcell's applicable privacy policy can be found at https://www.adcell.de/agb.
can be retrieved.
12.3.5 Data protection provisions on the use and application of adgoal
The controller has installed on this website components of adgoal
integrated. Adgoal is a German affiliate network that offers affiliate marketing.
Affiliate marketing is an Internet-based form of distribution that enables commercial operators of
Internet sites, the so-called merchants or advertisers, enable advertising, usually via
click or sale commissions, on third-party websites, i.e. on the websites of sales partners who have
also called affiliates or publishers. The merchant provides the affiliate with the
Network an advertising medium, i.e. an advertising banner or other suitable means of
Internet advertising, which is subsequently used by an affiliate on its own Internet pages.
or via other channels, such as keyword advertising or e-mail.
Marketing, are advertised.
The operating company of adgoal is adgoal GmbH, Schellengasse 2. 74072 Heilbronn,
Germany.
Adgoal sets a cookie on the information technology system of the data subject. What
cookies have already been explained above. The tracking cookie from adgoal does not store any
personal data. Only the identification number of the affiliate is stored,
i.e. of the partner referring the potential customer as well as the visitor's order number
of a website and the advertising material clicked on. The purpose of storing this data is to
Processing of commission payments between a merchant and the affiliate, which are made via
the affiliate network, i.e. adgoal.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent adgoal from placing a cookie on the
information technology system of the data subject. In addition, adgoal can
already set cookies at any time via an Internet browser or other software programs.
be deleted.
The applicable privacy policy of adgoal can be found at
https://www.adgoal.de/de/privacy.html can be accessed.
12.3.6 Data protection provisions on the use and application of ADITION
The controller has installed components of ADITION on this website.
integrated. ADITION is a provider of data-driven digital marketing, which offers an advertising
platform aimed at advertisers and online marketing agencies.
The operating company of ADITION is ADITION technologies AG, Oststraße 55, 40211
Düsseldorf, Germany.
The purpose of ADITION is the insertion of digital advertising material. ADITION sets a cookie
on the information technology system of the data subject. What cookies are, has been
already explained above. ADITION does not store any personal data in the cookie.
All information stored in the cookie is of a technical nature and enables
among other things, to track how frequently certain advertising media are displayed.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent ADITION from placing a cookie on the
information technology system of the data subject. In addition, ADITION
already set cookies at any time via an Internet browser or other software programs.
be deleted.
Furthermore, there is the possibility of preventing the collection of the data generated by the ADITION cookie, which is stored on
the use of this website and the processing of such data by third parties.
ADITION and to prevent such an action. For this purpose, the data subject must
click on a link at https://www.adition.com/kontakt/datenschutz/ through which an opt-
Out cookie is set. The opt-out cookie set with the objection, is stored on the computer used by the
information technology system used by the data subject. If the cookies are
deleted on the system of the data subject following an objection, the data subject must
person to access the link again and set a new opt-out cookie.
With the setting of the opt-out cookie, however, there is the possibility that the Internet pages of the
controller can no longer be fully used by the data subject.
are.
ADITION's applicable privacy policy can be found at
https://www.adition.com/kontakt/datenschutz/ can be accessed.
12.3.7 Privacy Policy on the Use and Application of AdJug
The controller has installed components of AdJug on this website.
integrated. AdJug is an advertising exchange platform that offers online advertising spaces (banner-
Advertising) conveyed.
The operating company of AdJug is AdJug GmbH, Bayerstraße 69, 80335 Munich,
Germany.
AdJug sets a cookie. Furthermore, by each call of one of the individual pages of this website,
operated by the controller and on which an AdJug-.
component has been integrated, the Internet browser on the information technology system
of the data subject automatically by the respective AdJug component to collect data on the
to AdJug for the purpose of displaying advertisements. Within the scope of this technical
procedure, AdJug obtains knowledge that our website has been accessed by the data subject's
information technology system used by the person. The data collected in the context of the
technical process transmitted to AdJug are used for billing purposes with respect to
the displayed advertising.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent AdJug from placing a cookie on the
information technology system of the data subject. In addition, AdJug can
already set cookies at any time via an Internet browser or other software programs.
be deleted.
Furthermore, the data subject has the possibility to object to the collection of the data processed by the AdJug-.
data generated by the cookie and related to the use of this website and the processing of personal data.
of this data by AdJug and to prevent such. For this purpose the
data subject the consumer cookie opt-out link at
Press http://www.de.adjug.com/datenschutz.html which sets an opt-out cookie. The cookie associated with the
The opt-out cookie set will be stored on the computer used by the data subject.
information technology system. If the cookies are stored on the system of the
person deleted after an objection, the data subject must call up the link again and
set a new opt-out cookie.
With the setting of the opt-out cookie, however, there is the possibility that the Internet pages of the
controller can no longer be fully used by the data subject.
are.
AdJug's applicable privacy policy can be found at.
http://www.de.adjug.com/datenschutz.html can be accessed.
12.4 Online marketing
12.4.1 Data protection provisions on the use and application of affilinet
The controller has installed on this website components of the
Company affilinet integrated. Affilinet is a German affiliate network that provides affiliate
Marketing offers.
Affiliate marketing is an Internet-based form of distribution that enables commercial operators of
Internet sites, the so-called merchants or advertisers, enable advertising, usually via
click or sale commissions, on third-party websites, i.e. on the websites of sales partners who have
also called affiliates or publishers. The merchant provides the affiliate with the
Network an advertising medium, i.e. an advertising banner or other suitable means of
Internet advertising, which is subsequently used by an affiliate on its own Internet pages.
or via other channels, such as keyword advertising or e-mail.
Marketing, are advertised.
The operating company of Affilinet is affilinet GmbH, Sapporobogen 6-8, 80637 Munich,
Germany.
Affilinet sets a cookie on the information technology system of the data subject.
What cookies are has already been explained above. The tracking cookie from Affilinet stores
no personal data whatsoever. Only the identification number of the
Affiliate, i.e. the partner referring the potential customer, as well as the order number of the
visitor to a website and the advertising medium clicked on. The purpose of storing these
Data is the processing of commission payments between a merchant and the affiliate,
which are processed via the affiliate network, i.e. Affilinet.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Affilinet from placing a cookie on the
information technology system of the data subject. In addition, Affilinet may
already set cookies at any time via an Internet browser or other software programs.
be deleted.
The applicable Affilinet privacy policy can be found at
https://www.affili.net/de/footeritem/datenschutz can be accessed.
12.4.2 Data protection provisions regarding the use and application of functions of the
Amazon Affiliate Program
The controller, as a participant in the Amazon affiliate program, has on
integrated Amazon components on this website. The Amazon components were developed by
Amazon designed with the aim of directing customers to different Internet sites via advertisements.
of the Amazon Group, in particular on Amazon.co.uk, Local.Amazon.co.uk, Amazon.de,
BuyVIP.com, Amazon.fr, Amazon.it and Amazon.es. BuyVIP.com against payment of a commission
to mediate. The controller may, through the use of Amazon's
components generate advertising revenue.
The operating company of these Amazon components is Amazon EU S.à.r.l, 5 Rue Plaetis, L-.
2338 Luxembourg, Luxembourg.
Amazon sets a cookie on the information technology system of the data subject. What
cookies have already been explained above. Through each individual call of one of the individual pages
of this Internet site, which is operated by the controller and on which
which an Amazon component has been integrated, the Internet browser on the
information technology system of the data subject automatically by the respective
Amazon component causes data to be collected for the purpose of online advertising and billing of
to transmit commissions to Amazon. As part of this technical process, Amazon receives
Knowledge of personal data that Amazon uses to identify the origin of goods purchased from Amazon.
to track incoming orders and subsequently to generate a commission statement.
enable. Among other things, Amazon can track that the data subject has made a
partner link on our website has clicked.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Amazon from placing a cookie on the
information technology system of the data subject. In addition, Amazon can
already set cookies at any time via an Internet browser or other software programs.
be deleted.
Further information and the applicable privacy policy of Amazon can be found at
https://www.amazon.de/gp/help/customer/display.html?nodeId=3312401 can be accessed.
12.4.3 Data protection provisions on the use and application of DoubleClick
The controller has installed on this website components of
DoubleClick by Google integrated. DoubleClick is a trademark of Google, under which
Predominantly markets special online marketing solutions to advertising agencies and publishers
be
The operating company of DoubleClick by Google is Google Inc, 1600 Amphitheatre Pkwy,
Mountain View, CA 94043-1351, USA.
DoubleClick by Google transmits both with each impression and with clicks or other
Activities data to the DoubleClick server. Each of these data transmissions triggers a cookie
request to the browser of the data subject. If the browser accepts this request, the
DoubleClick places a cookie on the information technology system of the data subject. What
Cookies are, has already been explained above. The purpose of the cookie is the optimization and
Display of advertising. The cookie is used, among other things, to display user-relevant
to place and display advertisements and to generate reports on advertising campaigns, or
to improve them. Furthermore, the cookie serves to prevent multiple displays of the same advertising.
avoid
DoubleClick uses a cookie ID that is used to handle the technical procedure
is required. The cookie ID is needed, for example, to display an advertisement in a
browser to display. DoubleClick can also use the cookie ID to record which advertisements
have already been displayed in a browser, in order to avoid duplicate switching. Furthermore it is
DoubleClick possible to record conversions through the cookie ID. Conversions are
for example, when a user has previously been served a DoubleClick ad.
and subsequently made a purchase on the website using the same Internet browser.
website of the advertiser.
A DoubleClick cookie does not contain any personal data. A DoubleClick cookie
but may contain additional campaign identifiers. A campaign identifier serves a
Identification of the campaigns with which the user has already been in contact.
By each call of one of the individual pages of this Internet site, which is processed by the for the processing
responsible and on which a DoubleClick component has been integrated,
the Internet browser on the information technology system of the data subject will be
automatically by the respective DoubleClick component to collect data for the purpose of the
online advertising and the settlement of commissions to Google. Within the scope
of this technical procedure, Google obtains knowledge of data that Google also uses to,
Create commission statements. Among other things, Google can understand that the
data subject has clicked on certain links on our website.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Google from placing a cookie on the
information technology system of the data subject. In addition, Google can
already set cookies at any time via an Internet browser or other software programs.
be deleted.
Further information and the applicable privacy policy of DoubleClick by Google
can be accessed at https://www.google.com/intl/de/policies/.
12.4.4 Data protection provisions on the use and application of Zanox
The controller has installed components of Zanox on this website.
integrated. Zanox is a German affiliate network that offers affiliate marketing.
Affiliate marketing is an Internet-based form of distribution that enables commercial operators of
Internet sites, the so-called merchants or advertisers, enable advertising, usually via
click or sale commissions, on third-party websites, i.e. on the websites of sales partners who have
also called affiliates or publishers. The merchant provides the affiliate with the
Network an advertising medium, i.e. an advertising banner or other suitable means of
Internet advertising, which is subsequently used by an affiliate on its own Internet pages.
or via other channels, such as keyword advertising or e-mail.
Marketing, are advertised.
The operating company of Zanox is ZANOX AG, Stralauer Allee 2, 10245 Berlin, Germany.
Zanox sets a cookie on the information technology system of the data subject. What
Cookies are, has already been explained above. The tracking cookie from Zanox does not store any
personal data. Only the identification number of the affiliate is stored,
i.e. of the partner referring the potential customer, as well as the order number of the
visitor to a website and the advertising medium clicked on. The purpose of storing these
Data is the processing of commission payments between a merchant and the affiliate,
which are processed via the affiliate network, i.e. Zanox.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Zanox from placing a cookie on the
information technology system of the data subject. In addition, Zanox can
already set cookies at any time via an Internet browser or other software programs.
be deleted.
The applicable Zanox privacy policy can be found at http://www.zanox.com/de/ueber-
zanox/privacy/ can be accessed.
12.4.5 Privacy policy on the use and application of Belboon
The controller has installed components of Belboon on this website.
integrated. Belboon is a German affiliate network that offers affiliate marketing.
Affiliate marketing is an Internet-based form of distribution that enables commercial operators of
Internet sites, the so-called merchants or advertisers, enable advertising, usually via
click or sale commissions, on third-party websites, i.e. on the websites of sales partners who have
also called affiliates or publishers. The merchant provides the affiliate with the
Network an advertising medium, i.e. an advertising banner or other suitable means of
Internet advertising, which is subsequently used by an affiliate on its own Internet pages.
or via other channels, such as keyword advertising or e-mail.
Marketing, are advertised.
The operating company of Adcell is belboon GmbH, Weinmeisterstr. 12-14, 10178 Berlin.
Belboon sets a cookie on the information technology system of the data subject. What
Cookies are, has already been explained above. The tracking cookie from Belboon does not store any
personal data. Only the identification number of the affiliate is stored,
i.e. of the partner referring the potential customer, as well as the order number of the
visitor to a website and the advertising medium clicked on. The purpose of storing these
Data is the processing of commission payments between a merchant and the affiliate,
which are processed via the affiliate network, i.e. Belboon.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Belboon from placing a cookie on the
information technology system of the data subject. In addition, Belboon can
already set cookies at any time via an Internet browser or other software programs.
be deleted.
The applicable privacy policy of Belboon can be found at
https://www.belboon.com/de/ueber-uns/datenschutz/ can be accessed.
12.4.6 Data protection provisions on the use and application of TradeTracker
The controller has installed on this website components of
TradeTracker integrated. TradeTracker is an affiliate network, which provides affiliate marketing
offers. Affiliate marketing is an Internet-based form of distribution that enables commercial
The operators of Internet sites, the so-called. Merchants or advertisers, enables advertising,
which is mostly remunerated via click or sale commissions, on third-party websites, i.e. at
The merchant is able to display the information of its sales partners, who are also called affiliates or publishers. The merchant
provides an advertising medium via the affiliate network, i.e. an advertising banner or other suitable
means of Internet advertising, which is subsequently used by an affiliate on its own
Internet pages or via other channels, such as keyword advertising or e-
mail marketing, are advertised.
The operating company of TradeTracker is TradeTracker Deutschland GmbH, Eiffestraße 426,
20537 Hamburg, Germany.
TradeTracker sets a cookie on the information technology system of the data subject.
Person. What cookies are has already been explained above. The tracking cookie from TradeTracker
does not store any personal data. Only the following data is stored
Identification number of the affiliate, i.e. the partner referring the potential customer,
as well as the order number of the visitor to a website and the advertising material clicked on.
The purpose of storing this data is to process commission payments between a
merchant and the affiliate, which are processed via the affiliate network, i.e. TradeTracker.
be
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent TradeTracker from placing a cookie on the
information technology system of the data subject. In addition, TradeTracker can
already set cookies at any time via an Internet browser or other software programs.
be deleted.
The applicable privacy policy of TradeTracker can be found at
https://tradetracker.com/de/privacy-policy/ can be accessed.
12.4.7 Privacy policy on the use and application of YieldKit
The controller has installed components of YieldKit on this website.
integrated. YieldKit is a German affiliate network offering affiliate marketing.
Affiliate marketing is an Internet-based form of distribution that enables commercial operators of
Internet sites, the so-called merchants or advertisers, enable advertising, usually via
click or sale commissions, on third-party websites, i.e. on the websites of sales partners who have
also called affiliates or publishers. The merchant provides the affiliate with the
Network an advertising medium, i.e. an advertising banner or other suitable means of
Internet advertising, which is subsequently used by an affiliate on its own Internet pages.
or via other channels, such as keyword advertising or e-mail.
Marketing, are advertised.
The operating company of YieldKit is YieldKit GmbH, Gänsemarkt 43, 20354 Hamburg.
YieldKit sets a cookie on the information technology system of the data subject.
What cookies are has already been explained above. The tracking cookie from YieldKit stores
no personal data whatsoever. Only the identification number of the
Affiliate, i.e. the partner referring the potential customer, as well as the order number of the
visitor to a website and the advertising medium clicked on. The purpose of storing these
Data is the processing of commission payments between a merchant and the affiliate,
which are processed via the affiliate network, i.e. YieldKit.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent YieldKit from placing a cookie on the
information technology system of the data subject. In addition, YieldKit can
already set cookies at any time via an Internet browser or other software programs.
be deleted.
The applicable privacy policy of YieldKit can be found at http://yieldkit.com/legal-.
notes/privacy-policy/.
12.4.8 Privacy policy on the use and application of Tradedoubler
The controller has installed on this website components of
Tradedoubler integrated. Tradedoubler is a German affiliate network that provides affiliate
marketing offers. Affiliate marketing is an Internet-based form of distribution that enables
commercial operators of websites, the so-called merchants or advertisers,
enables advertising, which is usually remunerated via click or sale commissions, on Internet sites
third parties, i.e. sales partners, who are also called affiliates or publishers.
The merchant provides an advertising medium via the affiliate network, i.e. an advertising banner or
other suitable means of Internet advertising, which are subsequently used by a
Affiliate on own Internet pages or via other channels, such as the Keyword-
advertising or e-mail marketing.
The operating company of Tradedoubler is Tradedoubler GmbH, Herzog-Wilhelm-Straße 26,
80331 Munich, Germany.
Tradedoubler sets a cookie on the information technology system of the data subject.
Person. What cookies are has already been explained above. The tracking cookie from Tradedoubler
does not store any personal data. Only the following data is stored
Identification number of the affiliate, i.e. the partner referring the potential customer,
as well as the order number of the visitor to a website and the advertising material clicked on.
The purpose of storing this data is to process commission payments between a
Merchant and the Affiliate, which are processed via the Affiliate Network, i.e. Tradedoubler.
be
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Tradedoubler from placing a cookie on the
information technology system of the data subject. In addition, Tradedoubler can
already set cookies at any time via an Internet browser or other software programs.
be deleted.
The applicable privacy policy of Tradedoubler can be found at
http://www.tradedoubler.com/de/datenschutzrichtlinie/ can be accessed.
12.4.9 Privacy policy on the use and application of Oracle Eloqua /
Oracle Marketing Cloud
The controller has installed components of Oracle on this website.
Eloqua / Oracle Marketing Cloud integrated (hereinafter referred to as "Eloqua"). Eloqua resembles
relevant website content to data of prospective customers, customers and their profiles in order to
To enable website operators to reach prospects and customers more effectively and in a more targeted manner.
address. The purpose of Eloqua is to increase the conversion rate of prospects into customers.
and thus increase the revenue of an Internet site operator.
The operating company of Eloqua is Oracle Corporation, 500 Oracle Parkway, Redwood Shores,
CA 94065, USA.
Eloqua sets a cookie on the information technology system of the data subject. What
Cookies are, has already been explained above. Eloqua is used on behalf of the party responsible for processing
responsible use the data and information obtained through our website for this purpose,
evaluate the user behavior of the data subject who has used our website.
Furthermore, Eloqua will use the data to generate reports on user activity on our behalf.
as well as to provide other services for our company that are required in the
are connected with the use of our website.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Oracle from placing a cookie on the
information technology system of the data subject. In addition, Oracle can
already set cookies at any time via the Internet browser or other software programs.
be deleted.
Furthermore, the data subject has the possibility to object to the collection of the data processed by the Eloqua-.
data generated by the cookie and related to the use of this website and the processing of personal data.
of this data by Oracle and to prevent such. For this purpose the
data subject the click here button at https://www.oracle.com/marketingcloud/opt-
status.html press, which sets an opt-out cookie. The opt-out cookie set with the objection
cookie is stored on the information technology system used by the data subject.
filed. If the cookies are stored on the system of the data subject after an objection
deleted, the data subject must revisit the link and select a new opt-out cookie
put
With the setting of the opt-out cookie, however, there is the possibility that the Internet pages of the
controller can no longer be fully used by the data subject.
are.
Oracle's applicable privacy policy can be found at
https://www.oracle.com/legal/privacy/index.html can be accessed.
12.4.10 Privacy policy on the use and application of Amobee
The controller has installed components of Amobee on this website.
Integrated. Amobee is a technological advertising agency that specializes in the delivery of
Advertising specialized in mobile devices.
Amobee's operating company is Amobee Inc, 950 Tower Lane, Suite 2000, Foster City,
CA 94404, USA.
The purpose of Amobee is a delivery of advertising. Amobee sets a cookie on the
information technology system of the data subject. What cookies are, has already been explained above
explained. By each call of one of the individual pages of this Internet site, which are controlled by the
controller and on which an Amobee component is integrated.
the Internet browser on the information technology system of the data subject.
person is automatically prompted by the respective Amobee component to send data to Amobee.
transmit. As part of this technical procedure, Amobee obtains knowledge of data contained in
subsequently used to create usage profiles. The data thus obtained
Usage profiles serve advertising activities.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Amobee from placing a cookie on the
information technology system of the data subject. In addition, Amobee can
already set cookies at any time via an Internet browser or other software programs.
be deleted.
Furthermore, it is possible to prevent the collection of the data generated by the Amobee cookie, which is linked to an
use of this website as well as the processing of this data by Amobee
and to prevent such an action. For this purpose, the data subject must click-.
Press Here-To-Opt-Out button at http://amobee.com/privacy/technology/, through which a
opt-out cookie is set. The opt-out cookie set with the objection is stored on the
information technology system used by the data subject. If the
cookies on the system of the data subject deleted after an objection, the
data subject to call up the link again and set a new opt-out cookie.
With the setting of the opt-out cookie, however, there is the possibility that the Internet pages of the
controller can no longer be fully used by the data subject.
are.
Amobee's applicable privacy policy can be found at http://amobee.com/privacy/.
can be retrieved.
12.5 Social media
12.5.1 Privacy policy on the use and application of Facebook
The controller has installed on this website components of the
company Facebook integrated. Facebook is a social network.
A social network is a social meeting place operated on the Internet, an online
community, which generally allows users to communicate with each other and, in the
virtual space to interact. A social network can serve as a platform for exchanging
opinions and experiences serve or allows the Internet community to share personal or
provide company-related information. Facebook enables users of the
social network, among other things, the creation of private profiles, the upload of photos and
a networking via friend requests.
Facebook's operating company is Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025,
USA. The controller for the processing of personal data is, if a data subject is
person lives outside the U.S. or Canada, Facebook Ireland Ltd., 4 Grand Canal Square,
Grand Canal Harbour, Dublin 2, Ireland.
By each call of one of the individual pages of this Internet site, which is processed by the for the processing
responsible and on which a Facebook component (Facebook plug-in) is installed.
the Internet browser on the information technology system of the user.
data subject is automatically prompted by the respective Facebook component to enter a
download the representation of the corresponding Facebook component from Facebook. A
Complete overview of all Facebook plug-ins can be found at
https://developers.facebook.com/docs/plugins/?locale=de_DE can be accessed. Within the scope of this
technical procedure, Facebook obtains knowledge about which specific subpage of our
website is visited by the data subject.
If the data subject is logged in to Facebook at the same time, Facebook recognizes the data subject with each
call of our website by the data subject and for the entire duration of the
which specific sub-page of our website you are visiting during your visit to our website.
the data subject visits. This information is collected by the Facebook component
collected and assigned by Facebook to the respective Facebook account of the data subject.
associated. If the data subject clicks on one of the Facebook links integrated on our website, the Facebook link is assigned to the data subject.
buttons, for example the "Like" button, or if the data subject provides a comment
Facebook assigns this information to the personal Facebook user account of the person concerned.
person and stores this personal data.
Facebook always receives information via the Facebook component that the
data subject has visited our website, if the data subject at the time of the
is logged in to Facebook at the same time as accessing our website; this takes place irrespective of
takes place whether the data subject clicks on the Facebook component or not. If such a
transmission of this information to Facebook is not wanted by the data subject, the data subject can
prevent the transmission by logging out before accessing our website.
logs out of their Facebook account.
The data policy published by Facebook, which can be found at https://de-
de.facebook.com/about/privacy/ provides information about the collection, processing and
Use of personal data by Facebook. It also explains which
Facebook offers setting options to protect the privacy of the data subject.
In addition, various applications are available that allow data transmission to be
to Facebook, for example, the Facebook blocker from the provider Webgraph, which
can be procured at http://webgraph.com/resources/facebookblocker/. Such
Applications can be used by the data subject to request a data transfer to
Suppress Facebook.
12.5.2 Privacy policy on the use and application of Google+
The controller has installed on this website as a component the Google+
button integrated. Google+ is a so-called social network. A social network is
a social meeting place operated on the Internet, an online community that allows users in the
rule allows to communicate with each other and interact in virtual space. A
social network can serve as a platform for the exchange of opinions and experiences or
Enables the Internet community to share personal or corporate information
to provide. Google+ enables users of the social network to, among other things.
Creation of private profiles, uploading of photos and networking through
Friend requests.
The operating company of Google+ is Google Inc., 1600 Amphitheatre Pkwy, Mountain View,
CA 94043-1351, USA.
By each call of one of the individual pages of this Internet site, which is processed by the for the processing
responsible person and on which a Google+ button has been integrated, is
the Internet browser on the information technology system of the data subject
automatically prompted by the respective Google+ button to display a representation of the
corresponding Google+ button from Google. Within the scope of this technical
procedure, Google obtains knowledge about which specific subpage of our website is accessed by
the data subject is visited. More detailed information on Google+ is available at
https://developers.google.com/+/ available.
If the data subject is logged in to Google+ at the same time, Google recognizes the data subject with each
call of our website by the data subject and for the entire duration of the
which specific sub-page of our website you are visiting during your visit to our website.
the data subject visits. This information is collected through the Google+ button
collected and assigned by Google to the respective Google+ account of the person concerned.
If the data subject activates one of the Google+ buttons integrated on our website and
makes a Google+1 recommendation, Google assigns this information to the personal
Google+ user account of the data subject and stores this personal data.
Google stores the Google+1 recommendation of the data subject and makes it available in
Conformity with the conditions accepted by the data subject in this regard.
publicly accessible. A data subject's submission on this website shall be made in
Google+1 recommendation is subsequently shared with other personal data, such as
the name of the Google+1 account used by the data subject and the name used in this account.
stored photo in other Google services, for example, the search engine results of the
Google search engine, the Google account of the data subject or in other places,
for example on Internet pages or in connection with advertisements, stored and
processed. Furthermore, Google is able to link the visit to this website with other websites of
Google stored personal data. Google records these
personal information also for the purpose of providing the various services offered by
Google to improve or optimize.
Google receives information via the Google+ button whenever the
data subject has visited our website, if the data subject at the time of the
is logged in to Google+ at the same time as accessing our website; this takes place irrespective of
takes place whether the data subject clicks the Google+ button or not.
If a transfer of personal data to Google by the data subject is not
the user can prevent such a transmission by logging in before calling up the
of our website logs out of their Google+ account.
Further information and the applicable privacy policy of Google can be found at
https://www.google.de/intl/de/policies/privacy/ can be accessed. Further notes from Google
on the Google+1 button can be found at https://developers.google.com/+/web/buttons-policy
can be retrieved.
12.5.3 Privacy policy on the use and application of Instagram
The controller has installed on this website components of the service
Instagram integrated. Instagram is a service that qualifies as an audiovisual platform and is
users to share photos and videos, and also to allow redistribution of such data in
other social networks.
The operating company of the Instagram services is Instagram LLC, 1 Hacker Way, Building 14
First Floor, Menlo Park, CA, USA.
By each call of one of the individual pages of this Internet site, which is processed by the for the processing
responsible and on which an Instagram component (Insta button) is used.
the Internet browser on the information technology system of the user.
data subject is automatically prompted by the respective Instagram component to send a
download the representation of the corresponding component from Instagram. Within the scope of this
technical process, Instagram obtains knowledge about which specific sub-page of our
website is visited by the data subject.
Provided that the data subject is logged in to Instagram at the same time, Instagram recognizes with each
call of our website by the data subject and for the entire duration of the
the respective visit to our website, which specific sub-page the data subject is visiting.
visited. This information is collected by the Instagram component and processed by
Instagram is assigned to the respective Instagram account of the person concerned. If the
person clicks on one of the Instagram buttons integrated on our website, the data will be
data and information transmitted with it to the personal Instagram user account of the
The data is assigned to the data subject and stored and processed by Instagram.
Instagram receives information via the Instagram component whenever the
data subject has visited our website, if the data subject at the time of the
is logged in to Instagram at the same time as accessing our website; this takes place irrespective of
takes place whether the data subject clicks on the Instagram component or not. If such a
transmission of this information to Instagram is not wanted by the data subject, the data subject can
prevent the transmission by logging out before accessing our website.
logs out of your Instagram account.
Further information and the applicable privacy policy of Instagram can be found at
https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/
can be retrieved.
12.5.4 Privacy policy on the use and application of LinkedIn
The controller has installed on this website components of the LinkedIn
Corporation integrated. LinkedIn is an Internet-based social network that provides a connectivity
the user with existing business contacts as well as the establishment of new business contacts
makes it possible. Over 400 million registered people use LinkedIn in more than 200 countries.
This makes LinkedIn currently the largest platform for business contacts and one of the most visited
Internet pages of the world.
The operating company of LinkedIn is LinkedIn Corporation, 2029 Stierlin Court Mountain
View, CA 94043, USA. For privacy matters outside the USA, LinkedIn Ireland,
Privacy Policy Issues, Wilton Plaza, Wilton Place, Dublin 2, Ireland, responsible.
With each individual call-up of our website, which is equipped with a LinkedIn component (LinkedIn-.
plug-in) is equipped, this component causes the data subject's
browser used downloads a corresponding representation of the component from LinkedIn.
Further information on the LinkedIn plug-ins can be found at
https://developer.linkedin.com/plugins can be retrieved. Within the scope of this technical
procedure, LinkedIn obtains knowledge of which specific subpage of our Internet site
is visited by the data subject.
If the data subject is logged in to LinkedIn at the same time, LinkedIn recognizes the data subject with each
call of our website by the data subject and for the entire duration of the
which specific sub-page of our website you are visiting during your visit to our website.
the data subject visits. This information is collected by the LinkedIn component
collected and assigned by LinkedIn to the respective LinkedIn account of the data subject.
associated. If the data subject clicks on a LinkedIn link integrated on our website, the LinkedIn link is assigned to the data subject.
button, LinkedIn associates this information with the personal LinkedIn user account of the
data subject and stores this personal data.
LinkedIn receives information via the LinkedIn component whenever the
data subject has visited our website, if the data subject at the time of the
is logged in to LinkedIn at the same time; this takes place independently of the
whether the data subject clicks on the LinkedIn component or not. If a
such transmission of this information to LinkedIn is not intended by the data subject,
can prevent the transmission by logging in before accessing our website.
website logs out of their LinkedIn account.
LinkedIn offers the option at https://www.linkedin.com/psettings/guest-controls to use email
Unsubscribe from messages, SMS messages, and targeted ads, and unsubscribe from ad
Manage settings. LinkedIn also uses partners such as Quantcast, Google Analytics,
BlueKai, DoubleClick, Nielsen, Comscore, Eloqua and Lotame, which may set cookies. Such
Cookies can be rejected at https://www.linkedin.com/legal/cookie-policy. The
The applicable privacy policies of LinkedIn are available at
https://www.linkedin.com/legal/privacy-policy available. The cookie policy of LinkedIn is
available at https://www.linkedin.com/legal/cookie-policy.
12.5.5 34. privacy policy on the use and application of Myspace
The controller has installed on this website components of the Myspace
LLC is integrated. Myspace is a so-called social network. A social network is a system of
Internet-powered social gathering place, an online community that allows users to generally
enables people to communicate with each other and interact in virtual space. A social
Network can serve as a platform for the exchange of opinions and experiences or
Enables the Internet community to share personal or corporate information
to provide. Among other things, Myspace allows users of the social network to download free of charge
Set up user profiles that include photos and videos, blogs or groups.
The operating company of Myspace is Myspace LLC, 8391 Beverly Blvd, #349, Los Angeles,
California 90048, USA.
By each call of one of the individual pages of this Internet site, which is processed by the for the processing
responsible person and on which a Myspace component (Myspace plug-in) is operated.
the Internet browser on the information technology system of the user.
data subject is automatically prompted by the respective Myspace component to send a
Download representation of the corresponding Myspace component from Myspace. More
Information about Myspace is available at https://myspace.com. Within the scope of this technical
Myspace receives information about which specific subpage of our website the user is visiting.
is visited by the data subject.
If the data subject is logged in to Myspace at the same time, Myspace recognizes the data subject with each
call of our website by the data subject and for the entire duration of the
which specific sub-page of our website you are visiting during your visit to our website.
the data subject visits. This information is collected by the Myspace component
collected and assigned by Myspace to the relevant Myspace account of the data subject.
assigned. If the data subject clicks on a Myspace link integrated on our website, the Myspace link is assigned to the data subject.
button, Myspace will associate this information with the personal Myspace user account of the
data subject and stores this personal data.
Myspace receives information via the Myspace component whenever the
data subject has visited our website, if the data subject at the time of the
Myspace at the same time when accessing our website; this takes place regardless of the fact that the
takes place whether the data subject clicks on the Myspace component or not. If such a
transmission of this information to Myspace is not desired by the data subject, the data subject may
prevent the transmission by logging out before accessing our website.
logs out of their Myspace account.
The privacy policy published by Myspace, which can be found at
https://myspace.com/pages/privacy, provides information about the collection, processing, and
and use of personal data by Myspace.
12.5.6 Privacy policy on the use and application of Pinterest
The controller has installed on this website components of the Pinterest
Inc. is integrated. Pinterest is a so-called social network. A social network is a system of
Internet-powered social gathering place, an online community that allows users to generally
enables people to communicate with each other and interact in virtual space. A social
Network can serve as a platform for the exchange of opinions and experiences or
Enables the Internet community to share personal or corporate information
provide. Pinterest allows users of the social network, among other things,
Image collections and individual images as well as descriptions on virtual pinboards to
(so-called pinning), which are then in turn shared by other users.
(so-called repinning) or can be commented on.
The operating company of Pinterest is Pinterest Inc., 808 Brannan Street, San Francisco, CA.
94103, USA.
By each call of one of the individual pages of this Internet site, which is processed by the for the processing
responsible and on which a Pinterest component (Pinterest plug-in) is installed.
the Internet browser on the information technology system of the user.
data subject is automatically prompted by the respective Pinterest component to send a
Download representation of the corresponding Pinterest component from Pinterest. More
Information on Pinterest is available at https://pinterest.com/. Within the scope of this technical
Pinterest receives information about which specific subpage of our website is visited by the user.
the data subject is visited.
Provided that the data subject is logged in to Pinterest at the same time, Pinterest recognizes with each
call of our website by the data subject and for the entire duration of the
which specific sub-page of our website you are visiting during your visit to our website.
the data subject visits. This information is collected by the Pinterest component
collected and assigned by Pinterest to the respective Pinterest account of the data subject.
assigned. If the data subject clicks on a Pinterest link integrated on our website, the link is assigned to the data subject.
button, Pinterest associates this information with the personal Pinterest user account of the
data subject and stores this personal data.
Pinterest receives information via the Pinterest component whenever the
data subject has visited our website, if the data subject at the time of the
is logged in to Pinterest at the same time as accessing our website; this takes place independently of the
takes place whether the data subject clicks on the Pinterest component or not. If such a
transmission of this information to Pinterest is not wanted by the data subject, the data subject can
prevent the transmission by logging out before accessing our website.
logs out of your Pinterest account.
The privacy policy published by Pinterest, which can be found at
https://about.pinterest.com/privacy-policy provides information about the survey,
Processing and use of personal data by Pinterest.
12.5.7 Privacy policy on the use and application of SlideShare
The controller has included SlideShare components on this website
integrated. LinkedIn SlideShare enables as a file hosting service the exchange and archiving
of presentations and other documents such as PDF files, videos and webinars. The
File hosting service allows users to upload media content in all popular
formats, with the documents either being made publicly available or being made available through a
Private marking can be provided.
The operating company of SlideShare is LinkedIn Corporation, 2029 Stierlin Court Mountain
View, CA 94043, USA. For data protection matters outside the USA, the LinkedIn
Ireland, Privacy Policy Issues, Wilton Plaza, Wilton Place, Dublin 2, Ireland.
LinkedIn SlideShare provides embed codes for the media content stored there.
(presentations, PDF files, videos, photos, etc.) are available. Embed codes are
Program codes that are embedded in Internet pages with the aim of providing external content on the
own website. Embed codes make it possible to display content on your own
website without storing them on their own server and thereby
possibly infringe the reproduction rights of the respective author of the content.
Another advantage of using an embed code is that the respective operator of an
Internet site does not use its own storage space and its own server is thereby relieved. A
Embed code can be included at any point on another web page, so that an
external content can also be inserted within your own text. Purpose of the use of
LinkedIn SlideShare is the relief of our server as well as an avoidance of
Copyright infringement with simultaneous use of third-party content.
With each call-up of our website, which is equipped with a SlideShare component (embed codes)
this component causes the browser used by them to be configured accordingly.
downloads embedded data from SlideShare. Within the scope of this technical process
LinkedIn knows which specific subpage of our website is visited by the data subject.
person is visited.
If the data subject is logged in to SlideShare at the same time, SlideShare recognizes with
each time our website is called up by the data subject and for the entire duration
the respective visit to our website, which specific sub-page the data subject is visiting.
person visited. This information is collected by SlideShare and transmitted by LinkedIn to the
SlideShare account of the person concerned.
LinkedIn receives information via the SlideShare component whenever the
data subject has visited our website, if the data subject at the time of the
is logged in to SlideShare at the same time as accessing our website; this is independent of the
whether the data subject clicks on the embedded media data or not. If a
such transmission of this information to LinkedIn is not intended by the data subject,
can prevent the transmission by logging in before accessing our website.
website logs out of their SlideShare account.
LinkedIn also uses partners such as Quantcast, Google Analytics, BlueKai, DoubleClick, Nielsen,
Comscore, Eloqua and Lotame, which may set cookies. Such cookies can be found at
https://www.linkedin.com/legal/cookie-policy be rejected. The applicable
LinkedIn's privacy policy is available at https://www.linkedin.com/legal/privacy-policy
retrievable.
12.5.8 Privacy policy on the use and application of Tumblr
The controller has installed on this website components of Tumblr
Integrated. Tumblr is a platform that allows users to create and publish a blog.
operate. A blog is a website that is usually open to the public.
Portal in which one or more people called bloggers or webloggers,
Post articles or write down thoughts in so-called blogposts. In a blog on
Tumblr, for example, the user can publish text, images, links and videos, and these
spread in the digital space. Furthermore, Tumblr users can post content from third-party websites in
adopt the own blog.
The operating company of Tumblr is Tumblr, Inc., 35 East 21st St, Ground Floor, New York, NY.
10010, USA.
By each call of one of the individual pages of this Internet site, which is processed by the for the processing
responsible person and on which a Tumblr component (Tumblr button) is
the Internet browser on the information technology system of the user.
data subject is automatically prompted by the respective Tumblr component to send a
Download representation of the corresponding Tumblr component from Tumblr. More
Information about Tumblr buttons is available at https://www.tumblr.com/buttons. At
Within the framework of this technical procedure, Tumblr obtains knowledge of which specific sub-page
of our website is visited by the data subject. Purpose of the integration of the Tumblr
component is to enable our users to redistribute the contents of this website to
enable us to make this website known in the digital world and to promote our
Increase visitor numbers.
Provided that the data subject is logged in to Tumblr at the same time, Tumblr recognizes with each
call of our website by the data subject and for the entire duration of the
which specific sub-page of our website you are visiting during your visit to our website.
the data subject visits. This information is collected by the Tumblr component
collected and assigned by Tumblr to the respective Tumblr account of the person concerned.
If the data subject activates one of the Tumblr buttons integrated on our website,
the data and information transmitted with it will be added to the personal Tumblr user account
associated with the data subject and stored and processed by Tumblr.
Tumblr receives information via the Tumblr component whenever the
data subject has visited our website, if the data subject at the time of the
is logged in to Tumblr at the same time as accessing our website; this takes place irrespective of
takes place whether the data subject clicks on the Tumblr component or not. If such a
transmission of this information to Tumblr is not wanted by the data subject, this may be
prevent the transmission by logging out of your browser before accessing our website.
Tumblr account logs out.
Tumblr's applicable privacy policy is available at
https://www.tumblr.com/policy/en/privacy available.
12.5.9 Privacy policy on the use and application of Twitter
The controller has installed components of Twitter on this website.
integrated. Twitter is a multilingual publicly accessible microblogging service on which
users send so-called tweets, i.e. short messages that are limited to 140 characters,
can publish and distribute. These short messages are available for everyone, so also for
not logged in to Twitter. However, the tweets are also made available to the so-called
Followers of the respective user are displayed. Followers are other Twitter users who follow the tweets.
follow a user. Furthermore, Twitter makes it possible to follow a user via hashtags, links or retweets.
Addressing a broad audience.
The operating company of Twitter is Twitter, Inc., 1355 Market Street, Suite 900, San Francisco,
CA 94103, USA.
By each call of one of the individual pages of this Internet site, which is processed by the for the processing
responsible and on which a Twitter component (Twitter button) is operated.
the Internet browser on the information technology system of the user.
person concerned is automatically prompted by the respective Twitter component to send a
download the representation of the corresponding Twitter component from Twitter. Further
Information on the Twitter buttons is available at https://about.twitter.com/de/resources/buttons
retrievable. As part of this technical process, Twitter receives knowledge of which
specific sub-page of our website is visited by the data subject. Purpose of the
integration of the Twitter component is to allow our users to redistribute the content this
website, to make this website known in the digital world, and to promote our
Increase visitor numbers.
If the data subject is logged in to Twitter at the same time, Twitter recognizes the data subject with each
call of our website by the data subject and for the entire duration of the
which specific sub-page of our website you are visiting during your visit to our website.
the data subject visits. This information is collected by the Twitter component
collected and assigned by Twitter to the respective Twitter account of the person concerned.
If the data subject activates one of the Twitter buttons integrated on our website,
the data and information transmitted with it will be added to the personal Twitter user account.
associated with the data subject and stored and processed by Twitter.
Twitter receives information via the Twitter component whenever the
data subject has visited our website, if the data subject at the time of the
is logged in to Twitter at the same time as accessing our website; this takes place independently of the
takes place whether the data subject clicks on the Twitter component or not. If such a
transmission of this information to Twitter is not desired by the data subject, the data subject may
prevent the transmission by logging out of your browser before accessing our website.
Twitter account logs out.
The applicable privacy policy of Twitter is available at
https://twitter.com/privacy?lang=de available.
12.5.10 Data protection provisions on the use and application of Xing
The controller has installed components of Xing on this website.
integrated. Xing is an Internet-based social network that enables users to connect with
existing business contacts as well as the establishment of new business contacts. The
individual users can create a personal profile of themselves on Xing. Companies can
for example, create company profiles or publish job offers on Xing.
The operating company of Xing is XING AG, Dammtorstraße 30, 20354 Hamburg,
Germany.
By each call of one of the individual pages of this Internet site, which is processed by the for the processing
responsible and on which a Xing component (Xing plug-in) is integrated.
the Internet browser on the information technology system of the data subject.
person is automatically prompted by the respective Xing component to display a representation of the
corresponding Xing component of Xing. More information about the
Xing plug-ins can be accessed at https://dev.xing.com/plugins. Within the scope of this
Xing receives information about which specific subpage of our website the user is visiting.
website is visited by the data subject.
If the data subject is logged in to Xing at the same time, Xing recognizes the following with each call up
of our website by the data subject and for the entire duration of the respective
which specific sub-page of our website the user is visiting.
person concerned visits. This information is collected by the Xing component
and assigned by Xing to the respective Xing account of the person concerned. If the
person uses one of the Xing buttons integrated on our website, for example the
"Share" button, Xing assigns this information to the personal Xing user account of the
data subject and stores this personal data.
Xing always receives information via the Xing component that the data subject is
person has visited our website, if the data subject at the time of the call up
is logged into Xing at the same time; this takes place regardless of whether the user is logged into Xing or not.
data subject clicks on the Xing component or not. If such a transmission of this
information to Xing is not desired by the data subject, the data subject may object to the transmission
by logging out of their Xing account before accessing our website.
logs out.
The privacy policy published by Xing, which can be found at https://www.xing.com/privacy
provide information about the collection, processing and use of personal data.
Data through Xing. Furthermore, Xing has at https://www.xing.com/app/share?op=data_protection
Privacy notice published for the XING Share button.
12.5.11 Privacy policy on the use and application of YouTube
The controller has installed components of YouTube on this website.
integrated. YouTube is an Internet video portal that allows video publishers to post videos free of charge.
of video clips and other users the also free viewing, rating and
Commenting on them is possible. YouTube allows the publication of all types of videos,
which is why both complete film and TV shows, but also music videos, trailers or from
users can access videos they have made themselves via the Internet portal.
YouTube's operating company is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066,
USA. YouTube, LLC is a subsidiary of Google Inc, 1600 Amphitheatre Pkwy,
Mountain View, CA 94043-1351, USA.
By each call of one of the individual pages of this Internet site, which is processed by the for the processing
responsible and on which a YouTube component (YouTube video) is used.
the Internet browser on the information technology system of the user.
person concerned is automatically prompted by the respective YouTube component to send a
download a representation of the corresponding YouTube component from YouTube. Further
Information about YouTube can be found at https://www.youtube.com/yt/about/de/.
As part of this technical process, YouTube and Google receive knowledge of which
specific sub-page of our website is visited by the data subject.
If the data subject is logged in to YouTube at the same time, YouTube recognizes with the
Calling up a sub-page that contains a YouTube video, which specific sub-page of our
website the data subject visits. This information is collected by YouTube and
Google and assigned to the respective YouTube account of the person concerned.
YouTube and Google receive information via the YouTube component whenever
about the fact that the data subject has visited our website, if the data subject has
is logged in to YouTube at the same time as accessing our website; this takes place
takes place regardless of whether the data subject clicks on a YouTube video or not. If a
such transmission of this information to YouTube and Google by the data subject.
not wanted, this can prevent the transmission by the fact that it before a call
of our website logs out of their YouTube account.
The privacy policy published by YouTube, which can be found at
https://www.google.de/intl/de/policies/privacy/ provide information about the survey,
Processing and use of personal data by YouTube and Google.
12.6 Payment options
12.6.1 Payment method: Privacy policy for Klarna as payment method
The controller has installed components of Klarna on this website.
integrated. Klarna is an online payment service provider that offers purchase on account or a
flexible payment by installments. Furthermore, Klarna offers additional services, such as
buyer protection or an identity and credit check, are offered.
Klarna's operating company is Klarna AB, Sveavägen 46, 111 34 Stockholm, Sweden.
If the data subject selects during the ordering process in our online store as the
payment option either the "purchase on account" or "installment purchase", will be
automatically transmits data of the data subject to Klarna. With the selection of one of these
payment options, the data subject consents to these, for the processing of the invoice or
installment purchase or for the identity and credit assessment required, transmission
of personal data.
The personal data transmitted to Klarna is usually the following
First name, last name, address, date of birth, gender, email address, IP address,
telephone number, cell phone number and other data required for the processing of a
Invoice or installment purchase are necessary. For the processing of the purchase contract are necessary
also such personal data that is collected in connection with the respective order.
stand. In particular, there may be a mutual exchange of payment information, such as
Bank details, card number, expiry date and CVC code, item number, item number,
Data on goods and services, prices and tax levies, information on the former
purchasing behavior or other information about the financial situation of the data subject.
The purpose of the transmission of the data is, in particular, to verify the identity, the
Payment administration and fraud prevention. The controller will
Klarna will transfer personal data in particular if there is a legitimate interest for
the transfer is given. The agreements concluded between Klarna and the controller
Klarna will transfer the exchanged personal data to credit reporting agencies.
transmitted. The purpose of this transmission is to check identity and creditworthiness.
Klarna also discloses the personal data to affiliated companies (Klarna Group) and
service providers or subcontractors, insofar as this is necessary for the fulfillment of the contractual
obligations is required or the data is to be processed on behalf.
To decide on the establishment, implementation or termination of a contractual relationship
Klarna collects and uses data and information about the previous payment behavior of the
data subject as well as probability values for his or her behavior in the future (so-called
scoring). The calculation of the scoring is based on scientifically recognized
mathematical-statistical methods.
The data subject has the option to withdraw consent to the handling of personal
data at any time vis-à-vis Klarna. A revocation does not affect
personal data, which must be processed for (contractual) payment processing,
must be used or transmitted.
The applicable privacy policy of Klarna can be found at
https://cdn.klarna.com/1.0/shared/content/policy/data/de_de/data_protection.pdf can be accessed.
12.6.2 Payment method: Privacy policy for PayPal as payment method
The controller has installed components of PayPal on this website.
integrated. PayPal is an online payment service provider. Payments are made via so-called PayPal-
accounts, which represent virtual private or business accounts. In addition, there is a
PayPal's ability to process virtual payments via credit cards when a user does not have a
PayPal account maintains. A PayPal account is maintained via an email address, which is why it is
there is no classic account number. PayPal allows to trigger online payments to third parties
or also to receive payments. PayPal further assumes trustee functions and offers
Buyer Protection Services.
The European operating company of PayPal is PayPal (Europe) S.à.r.l. & Cie. S.C.A., 22-.
24 Boulevard Royal, 2449 Luxembourg, Luxembourg.
If the data subject selects during the ordering process in our online store as the
payment option "PayPal", data of the data subject are automatically transferred to PayPal.
transmitted. By selecting this payment option, the data subject consents to the data transmitted for
The transmission of personal data is necessary for the processing of payments.
The personal data transmitted to PayPal is usually the following
First name, last name, address, email address, IP address, phone number, cell phone number
or other data necessary for the processing of payments. For the processing of the
purchase contract is also such personal data that are necessary in connection with
of the respective order.
The purpose of the data transfer is payment processing and fraud prevention. The person responsible for
controller, PayPal will process personal data in particular when
if there is a legitimate interest for the transmission. The data exchanged between PayPal
personal data exchanged between the data controller and the data subject will be
may be transmitted by PayPal to credit reporting agencies. The purpose of this transmission is
the identity and credit check.
PayPal may share the personal information with affiliates and
service providers or subcontractors, insofar as this is necessary for the fulfillment of the contractual
obligations is required or the data is to be processed on behalf.
The data subject has the option to withdraw consent to the handling of personal
data to PayPal at any time. A revocation does not affect
personal data, which must be processed for (contractual) payment processing,
must be used or transmitted.
The applicable privacy policy of PayPal can be found at
https://www.paypal.com/de/webapps/mpp/ua/privacy-full can be accessed.
12.6.3 Payment method: Privacy policy on Skrill as a payment method
The controller has installed on this website components of Skrill
integrated. Skrill is an online payment service provider. The payments are made via the so-called
Skrill wallet, which is a virtual electronic wallet. Skrill offers
also the possibility to process virtual payments via credit cards. A Skrill wallet is
managed via an e-mail address. Skrill makes it possible to initiate online payments to third parties or to
Receive payments.
Skrill's operating company is Skrill Limited, Floor 27, 25 Canada Square, London, E14
5LQ, United Kingdom.
If the data subject selects during the ordering process in our online store as the
Skrill" payment option, data of the data subject are automatically transferred to Skrill.
transmitted. By selecting this payment option, the data subject consents to the data transmitted for
The transmission of personal data is necessary for the processing of payments.
The personal data exchanged with Skrill is the purchase amount
and the e-mail address, which are necessary for payment processing. The transmission of the data
has the purpose of payment processing and fraud prevention. The person responsible for the processing
Controller will also transfer other personal data to Skrill when a
legitimate interest for the transfer is given. The agreements concluded between Skrill and the
controller shall be processed by Skrill under the following conditions
The data may be transferred to credit reporting agencies. The purpose of this transmission is the identity
and credit check.
Skrill may share personal information with affiliated companies and
service providers or subcontractors, insofar as this is necessary for the fulfillment of the contractual
obligations is required or the data is to be processed on behalf.
The data subject has the option to withdraw consent to the handling of personal
data to Skrill at any time. A revocation does not affect
personal data, which must be processed for (contractual) payment processing,
must be used or transmitted.
The applicable privacy policy of Skrill can be found at
https://www.skrill.com/de/fusszeile/datenschutzbestimmungen/ can be accessed.
12.6.4 Payment method: Data protection provisions for Sofortüberweisung as a payment method
The controller has installed on this website components of
Sofortüberweisung integrated. Sofortüberweisung is a payment service that offers a cashless
payment of products and services on the Internet. Sofortüberweisung forms a
technical procedure, by which the online merchant will immediately
payment confirmation is received. This enables a merchant to provide goods, services or
Downloads to be delivered to the customer immediately after the order.
The operating company of Sofortüberweisung is SOFORT GmbH, Fußbergstraße 1, 82131
Gauting, Germany.
If the data subject selects during the ordering process in our online store as the
payment option "Sofortüberweisung", data of the data subject will be processed automatically.
transmitted to Sofortüberweisung. With a selection of this payment option, the data subject agrees to
person to a transfer of personal data required for payment processing.
During the purchase transaction via Sofortüberweisung, the buyer transmits the PIN and the TAN to
the Sofort GmbH. Sofortüberweisung then performs after technical verification of the account balance
and retrieval of further data for checking the account coverage, a transfer to the online merchant.
off. The execution of the financial transaction is then automated for the online merchant.
communicated.
The personal data exchanged with Sofortüberweisung is as follows
First name, last name, address, email address, IP address, phone number, cell phone number
or other data necessary for the processing of payments. The transmission of the data
has the purpose of payment processing and fraud prevention. The person responsible for the processing
Responsible Party will also transmit other personal data to Sofortüberweisung,
if there is a legitimate interest for the transmission. The between Sofortüberweisung
personal data exchanged between the data controller and the data subject will be
by Sofortüberweisung may be transmitted to credit reporting agencies. This
Transmission has the purpose of checking identity and creditworthiness.
Sofortüberweisung may pass on the personal data to affiliated companies
and service providers or subcontractors, insofar as this is necessary for the fulfillment of contractual
obligations is required or the data is to be processed on behalf.
The data subject has the option to withdraw consent to the handling of personal
data at any time to revoke against Sofortüberweisung. A revocation does not affect
personal data, which must be processed for (contractual) payment processing,
must be used or transmitted.
The applicable privacy policy of Sofortüberweisung can be found at
https://www.sofort.com/ger-DE/datenschutzerklaerung-sofort-gmbh/ can be accessed.
12.6.5 Privacy policy on the use and application of Flattr
The controller has installed on this website components of the
company Flattr integrated. Flattr is a social payment service from Sweden that allows the
Users by paying into a credit account and determining a monthly budget
allows to distribute donations to media providers on the Internet. The user of the service can
Flattr by clicking on a Flattr button that appears on the website of a media provider
is integrated, instruct it to distribute its set monthly budget to this media provider as well.
The operating company of Flattr is Flattr AB, Box 4111, 203 12 Malmö, Sweden.
By each call of one of the individual pages of this Internet site, which is processed by the for the processing
responsible person and on which a Flattr component has been integrated, the
Internet browser on the information technology system of the data subject automatically.
by the respective Flattr component causes a representation of the corresponding Flattr-
component of Flattr to download. As part of this technical process, Flattr receives
knowledge of which specific sub-page of our website is accessed by the data subject.
is visited.
If the data subject is logged in to Flattr at the same time, Flattr recognizes the following with each call up
of our website by the data subject and for the entire duration of the respective
which specific sub-page of our website the user is visiting.
person concerned visits. This information is collected by the Flattr component
and assigned by Flattr to the respective Flattr account of the person concerned. If the
person clicks the Flattr button integrated on our website, this information will be
transmitted to Flattr for billing purposes. The transmission of such information has the
data subject has already consented to Flattr.
Further information and the applicable privacy policy of Flattr can be found at
https://flattr.com/privacy can be accessed.
12.7 Other plugins
12.7.1 Data protection provisions on the use and application of functions of the
Collecting society WORT (VG WORT)
The controller has integrated tracking pixels on this website. A
Tracking pixel is a thumbnail graphic that is embedded in web pages to display a logfile-
recording and to enable a log file analysis, which allows a statistical evaluation
can be carried out. The integrated tracking pixels serve the Scalable Central
measurement method (SZM) of the Verwertungsgesellschaft WORT (VG-Wort).
The Scalable Central Measurement System is operated by INFOnline GmbH, Forum Bonn Nord,
Brühler Str. 9, 53119 Bonn, Germany.
The Scalable Central Measurement Procedure is used to determine statistical key figures with which to
the copy probability of texts is calculated. By means of the embedded tracking pixel
enables the collecting society WORT to recognize if, when and by how many
users (including the data subject) have opened our website and which content has been
were retrieved.
The data obtained by means of the Scalable Central Measurement Procedure are collected anonymously.
To record the access figures, for the purpose of recognizing the users of a
website either a so-called session cookie is set, i.e. a signature is created, which is
is composed of various automatically transmitted information or alternative
methods used. The IP address of the Internet connection used by the data subject
is only collected and processed in anonymized form. The data subject will not be identified
Time identified.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent INFOnline from placing a cookie on the
information technology system of the data subject. In addition, INFOnline can
already set cookies at any time via an Internet browser or other software programs.
be deleted.
Furthermore, the data subject has the option of objecting to the collection of the data collected by the INFOnline
data generated in relation to the use of this website and the processing of such data.
data by INFOnline and to prevent such. For this purpose the
data subject to press the opt-out button under the link http://optout.ioam.de, which will display a
Opt-Out-Cookie sets. The opt-out cookie set with the objection is stored on the computer used by the
information technology system used by the data subject. If the cookies are
deleted on the system of the data subject following an objection, the data subject must
person to access the link again and set a new opt-out cookie.
With the setting of the opt-out cookie, however, there is the possibility that the Internet pages of the
controller can no longer be fully used by the data subject.
are.
The applicable data protection provisions of INFOnline can be found at
https://www.infonline.de/datenschutz/ can be accessed.
12.7.2 Privacy policy on the use and application of Getty Images images
The controller has installed on this website components of the
company Getty Images integrated. Getty Images is an American picture agency. A
Picture agency is a company that offers pictures and other visual material on the market.
Picture agencies usually market photographs, illustrations and film material. Via a
Image agency license different customers, especially website operators, editorial offices
of print and TV media and advertising agencies, the images they use.
The operating company of the Getty Images components is Getty Images International, 1st Floor,
The Herbert Building, The Park, Carrickmines, Dublin 18, Ireland.
Getty Images allows embedding (possibly free of charge) of stock images. Embedding is the
Inclusion or integration of a specific third-party content, for example text, video
or image data that is provided by a third-party website and then displayed on your own website.
website will appear. A so-called embed code is used for embedding. An
Embed code is HTML code that is inserted into a web page by a web page owner.
is integrated. If an embed code has been integrated by an Internet site operator, the
external contents of the other website are displayed immediately by default as soon as a
website is visited. In order to display the external content, the external content is
loaded directly from the other website. Getty Images provides under the link
http://www.gettyimages.de/resources/embed more information about embedding content
available.
About the technical implementation of the embedding code, which is used to display the images of
Getty Images, the IP address of the Internet connection via which the data subject has
person accesses our website is transmitted to Getty Images. Furthermore, Getty Images collects
our website, the browser type used, the browser language, the time and length
of access. In addition, Getty Images may provide navigation information, which is information
about which of our sub-pages are visited by the data subject and which links are
clicked on, as well as other interactions that the data subject may have when visiting our
Website has executed. This data may be stored by Getty Images and
be evaluated.
For more information and to review the applicable Getty Images privacy policy, please visit
available at http://www.gettyimages.de/enterprise/privacy-policy.
12.7.3 Privacy Policy on the Use and Application of LiveZilla
The controller has implemented on this website the component LiveZilla
integrated. LiveZilla is a live support helpdesk software that enables the establishment of a direct
Real-time communication (so-called live chat) with visitors to your own website
enables.
The developer of the LiveZilla component is LiveZilla GmbH, Byk-Gulden-Straße 18, 78224
Singen, Germany.
With each individual access to our website, which is equipped with a LiveZilla component
data is collected by this component with the purpose of using the live chat system to
operate and analyze the operation of the system. More information about LiveZilla can
available at http://www.livezilla.net/home/de/.
The LiveZilla component sets a cookie on the information technology system of the
person concerned. What cookies are has already been explained above. About the LiveZilla cookie
pseudonymized usage profiles can be created. Such pseudonymized
Usage profiles may be used by the controller to perform a
to perform analysis of visitor behavior and also to ensure the proper operation of the
Analyze and maintain live chat system. The analysis also serves to improve
of our offer. The data collected via the LiveZilla component will not be used without
Obtaining the data subject's prior separate express consent to do so
used to identify the data subject. This data is not linked to personal
data or with other data containing the same pseudonym.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser in use would also prevent the LiveZilla component from sending a cookie
on the information technology system of the data subject. In addition, a browser set up by the
LiveZilla component already set cookie at any time via the Internet browser or other
Software programs are deleted.
The applicable privacy policy of LiveZilla GmbH can be found at
https://www.livezilla.net/disclaimer/de/ can be accessed.
12.7.4 Data protection provisions on the use and application of WiredMinds
The controller has installed components of WiredMinds on this website.
integrated. Through the WiredMinds components, companies that use a website
visit, automatically detected and qualified. The WiredMinds component enables the
operator of a website who uses the component, the generation of leads, i.e. a
Qualification of potential new customers.
The operating company of WiredMinds is WiredMinds GmbH, Lindenspürstraße 32, 70176
Stuttgart, Germany.
We use a WiredMinds tracking pixel. A tracking pixel is a miniature graphic that is embedded in a
website is embedded to enable log file recording and log file analysis.
enable a statistical evaluation to be carried out subsequently.
WiredMinds also sets a cookie on the information technology system of the data subject.
Person. What cookies are has already been explained above. With the setting of the cookie, we receive a
analysis of the use of our website.
Pseudonymized usage profiles are created using the data obtained. The
pseudonymized usage profiles are used for the purpose of analyzing visitor behavior
and enable us to improve our Internet offering. The data collected via the WiredMinds
component will not be disclosed to third parties without first obtaining a separate and
used with the express consent of the data subject to identify the data subject.
identify. This data is not combined with personal data or with other data that is
contain the same pseudonym are merged.
Each time one of the individual pages of this website is called up, the Internet browser on the
information technology system of the data subject automatically by the WiredMinds
component to transmit data for the purpose of online analysis. Within the scope of this
technical procedure, WiredMinds obtains knowledge of personal data, such as the IP-
address, which is used, among other things, to track the origin of visitors and clicks.
By means of the cookie, personal information, for example, the access time, the
Location from which an access originated and the frequency of visits to our website,
stored. Each time you visit our website, this personal data,
including the IP address of the Internet connection used by the data subject, to the
server of WiredMinds. These personal data are processed by WiredMinds
stored, but not passed on to third parties.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent WiredMinds from placing a cookie on the
information technology system of the data subject. In addition, a browser used by
WiredMinds already set cookie at any time via an Internet browser or other
Software programs are deleted.
Furthermore, the data subject has the possibility to object to the collection of the data collected by the
WiredMinds generated data related to a use of this website.
and to prevent such. For this purpose, the data subject must use the Dont-Track-My-Visits-.
Button under the link
Click https://wm.wiredminds.de/track/cookie_mgr.php?mode=dont_track_ask&websitesel
If the information technology system of the data subject is later used to
deleted, formatted or reinstalled, the data subject must again opt-out cookie
put
Further information and the applicable privacy policy of WiredMinds can be found at.
https://www.wiredminds.de/produkt/datenschutz-gutachten/ can be accessed.
12.7.5 Privacy policy on the use and application of Lotame
The controller has installed on this website components of Lotame
integrated. Lotame is a platform for data management into which data can be integrated across devices.
from third-party sources in order to subsequently provide content, advertising and offers.
personalize. Lotame is therefore also an analysis service. An analysis service performs a
Survey, collection and evaluation of data. It is predominantly used to optimize a
website and used for cost-benefit planning of advertising activities.
The operating company of Lotame is Lotame Solutions, Inc. Suite 2000 8850 Stanford Blvd.
Columbia, Maryland, 21045, USA.
The purpose of Lotame is to address our customers and prospects across devices.
Addressing customers across devices is possible if they can be reached on both a normal
computer system as well as on mobile devices such as notebooks, tablets or cell phones.
takes place. Lotame uses so-called unique identifiers (UIDs) for this purpose. A Unique Identifier is
a technology through which it is possible to determine which different technological
systems are used by a particular person.
Lotame sets a cookie on the information technology system of the data subject. What
Cookies are, has already been explained above. By each call of one of the individual pages of this
Internet site operated by the controller and on which
a Lotame component has been integrated, the Internet browser on the
information technology system of the data subject automatically by the respective
Lotame component to transmit data to Lotame for optimization purposes. In the
Within the scope of this technical procedure, Lotame obtains knowledge of data that can subsequently be used to
The data is used for the creation of usage profiles. The usage profiles obtained in this way serve
of determining which different information technology devices the respective
users in order to subsequently optimize our advertising activities.
The data subject may refuse the use of cookies by our website, as described above.
displayed, at any time by means of an appropriate setting of the Internet browser used.
prevent and thus permanently object to the setting of cookies. Such a setting
of the Internet browser used would also prevent Lotame from placing a cookie on the
information technology system of the data subject. In addition, Lotame can
already set cookies at any time via an Internet browser or other software programs.
be deleted.
Furthermore, there is the possibility of a collection of the data generated by the Lotame cookie, which is linked to a
use of this website as well as the processing of this data by Lotame
and to prevent such use. For this purpose, the data subject must use the opt-out
button at https://www.lotame.com/opt-out-preference-manager/, through which a
opt-out cookie is set. The opt-out cookie set with the objection is stored on the
information technology system used by the data subject. If the
cookies on the system of the data subject deleted after an objection, the
data subject to call up the link again and set a new opt-out cookie.
With the setting of the opt-out cookie, however, there is the possibility that the Internet pages of the
controller can no longer be fully used by the data subject.
are.
Lotame's applicable privacy policy can be found at https://www.lotame.com/legal/
can be retrieved.
12.7.6 Privacy policy on the use and application of Bloglovin
The controller has installed components of Bloglovin on this website.
integrated. Bloglovin is an online platform that allows users to organize their
Favorite blogs enabled. A blog is a website that is usually maintained by the public.
viewable portal, in which one or more persons called bloggers or webloggers
post articles or write down thoughts in so-called blogposts.
The operating company of Bloglovin is Bloglovin Inc, 25 Broadway, New York, NY 10004,
USA.
By each call of one of the individual pages of this Internet site, which is processed by the for the processing
responsible and on which a Bloglovin component has been integrated,
the Internet browser on the information technology system of the data subject will be
automatically prompted by the respective Bloglovin component to display a representation of the
corresponding Bloglovin component of Bloglovin. Within the scope of this
Bloglovin receives information about which specific subpage of our website the user is visiting.
website is visited by the data subject.
If the data subject is logged in to Bloglovin at the same time, Bloglovin recognizes the data subject with each
call of our website by the data subject and for the entire duration of the
which specific sub-page of our website you are visiting during your visit to our website.
the data subject visits. This information is collected by the Bloglovin component
and collected by Bloglovin to the respective Bloglovin account of the data subject.
assigned. If the data subject activates the Bloglovin link integrated on our website, he or she will be assigned to the blog.
button, this information will be transmitted to Bloglovin. The transmission of such
information, the data subject has already consented to Bloglovin.
Further information and the applicable privacy policy of Bloglovin can be found at
https://www.bloglovin.com/tos can be accessed.

This data protection declaration was created on the basis of the data protection declarations made via the data protection declaration.
Generator provided by DGD Deutsche Gesellschaft für Datenschutz GmbH.
Information created.

Headwave GmbH
Marie-Elisabeth-von-Humboldt-Str. 35a
13057 Berlin
GERMANY

Phone: +49 152 364 015 42
Mail: hello@headwave.de

Managing Director:
Dipl.-Des. Sophie Willborn

Registry Court:
Berlin-Charlottenburg Local Court HRB 165451B

VAT no.: DE299546288
© Copyright 2022 - Headwave - All Rights Reserved
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